General

2020 Brand Image Awards: Most Trusted Brands

Best Brand: Subaru

A repeat winner, Subaru continues to build customer trust with its commitment to all-wheel drive and safety as brand cornerstones. This is the sixth time Subaru has won this category, a tribute to its success in communicating what this brand stands for to vehicle shoppers.


Best Luxury Brand: Lexus

For the fifth time in a row, Lexus is the luxury brand shoppers trust the most. It’s now in its third decade in the industry. Toyota’s luxury brand has a track record for delivering high quality, class-leading luxury and cutting-edge technology. Its wide range of vehicles delivers high resale value.