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Cargo capacity and tow ratings are as important as ever, but creature comforts now capture a truck buyer's attention as well. Today’s trucks offer a lot more than the rugged bare minimum and have more passenger space and in-cabin technologies than ever before.

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Fords in Our Future

During World War II and in the post-war years up to 1949, the Ford Motor Company ran ads with a persistent tagline: “There’s a Ford in Your Future.” That was then. Now it’s rare for any carmaker to talk about future vehicles. But Ford departed from that secretive tradition at its Detroit show press conference, discussing products that will be appearing in Read more...

2018 Ford F-150: Enhanced perennial best-seller

The U.S. full-size pickup truck market may be small in terms of players—there are just five, three of them, the domestic brands, dominating the action. But it’s also one of the most profitable segments in the industry, and as a result one of the most hotly contested. Introduced at Detroit’s North American International Auto Show, the 2018 Ford F-150 Read more...

Bowing at the North American International Auto Show in Detroit, the 2017 Ram 1500 Rebel Black is a new package that puts its own spin on the ubiquitous dark theme sweeping the industry. Adding a bit more distinction to the off-road focused Ram Rebel, the Black package kit can be ordered on any Rebel regardless of its exterior color. Also: Class of 2017 – Read more...

Ford made headlines with its switch to an aluminum body two years ago for its best-selling F-150 pickup truck. But the company isn’t resting on its laurels. With the 2017 Ford F-150, it is introducing an all-new 10-speed automatic transmission, the first of its kind in the light duty pickup segment. The all-new gearbox is designed to provide both better Read more...

With its bold look and amazing on/off-road performance, the original Ford F-150 Raptor wasted little time in attaining legend status during its 5-year run from 2010-2014. When production ceased with the arrival of the new aluminum-intensive 2015 F-150, Raptor fans knew it was only a matter of time until a new version would Read more...

Let's just get this out of the way first: The 2017 Chevrolet Colorado ZR2, introduced at the 2016 Los Angeles Auto Show, is not, repeat NOT, a Corvette-powered Colorado. Sorry about that. However, it is the ultimate off-road expression of the Colorado you're likely to see in a Chevy showroom. Starting with the basic Colorado, the ZR2 incorporates cutting Read more...