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Toyota RAV4 Prime
#4 Best PHEV SUVs of 2024

Used 2024 Toyota RAV4 Prime

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2024
2023
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Hybrid/Electric Variations Available

Fuel Economy
38 combined mpg
Horsepower
302 hp
EV Range
42 miles
Curb Weight
4,235 - 4,300 pounds
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2024 Toyota RAV4 Prime Review

Matt Degen

Updated January 30, 2025

Matt Degen is a senior editor who has driven and reviewed nearly every vehicle made in the past 15 years, all with the goal of helping you find the best one for your needs. Matt is recognized as one of the nation’s leading automotive experts and has been interviewed by The New York Times, CNN, MSNBC, Automotive News, and countless others. Prior to joining Kelley Blue Book in 2012, he was a writer and editor for over a decade at The Orange County Register newspaper. There he covered the automotive and tech industries, music, and food -- all things Matt is passionate about. He holds degrees in Communications and Culinary Arts. When not evaluating vehicles, Matt is creating videos on his popular YouTube channel, <a href="https://www.youtube.com/iwanttocook">I Want To Cook</a>. 

Pros

  • 42 miles EV range
  • 302 horsepower
  • Toyota reliability

Cons

  • Pricier than rivals

What's New?

  • No major changes

If you’re the type of person who likes to have their cake and eat it, too, the 2024 Toyota RAV4 Prime is your kind of vehicle. That’s because as a plug-in hybrid (PHEV) SUV, it enables you to drive on battery power alone like an all-electric vehicle, yet also has a gasoline engine to enable long road trips and quick fill-ups, just like a traditional vehicle. The story only gets better from there. The RAV4 Prime also happens to be the most powerful vehicle in its class with over 300 horsepower, and has the most all-electric range with 42 miles. Those numbers easily top the Kia Sportage Plug-in Hybrid, Hyundai Tucson Plug-in Hybrid, and Ford Escape Plug-in Hybrid. More icing on the proverbial cake comes in the form of standard all-wheel drive, great tech and safety features, and Toyota’s enviable record of reliability. The Toyota RAV4 and RAV4 Hybrid are reviewed separately.

What's New for 2024

After an update last year that brought enhanced technology, the RAV4 Prime carries over unchanged for 2024.

2024 Toyota RAV4 Prime Pricing

2024 Toyota RAV4 Prime pricing starts at $33,800 for the RAV4 Prime SE Sport Utility 4D, which had a starting MSRP of $45,085 when new. The range-topping 2024 RAV4 Prime XSE Sport Utility 4D starts at $39,000 today, originally priced from $48,955.

Original MSRP
KBB Fair Purchase Price (national avg.)
$45,085
$33,800
$48,955
$39,000

The Kelley Blue Book Fair Purchase Price for any individual used vehicle can vary greatly according to mileage, condition, location, and other factors. The prices here reflect what buyers are currently paying for used 2024 Toyota RAV4 Prime models in typical condition when purchasing from a dealership. These prices are updated weekly.

The 2024 Toyota RAV4 Prime has a higher starting price than its few rivals in this segment. The Kia Sportage Plug-in Hybrid begins at around $39K, while the Hyundai Tucson Plug-in Hybrid starts at $38,475. The Ford Escape Plug-in Hybrid starts at $40,500. If you simply want a hybrid RAV4 — one that doesn’t plug in — the also-recommendable RAV4 Hybrid begins at $31,475.

Before buying, check the Kelley Blue Book Fair Purchase Price to see what others are paying. Toyota products are known for
great resale value, and the RAV4 Prime is no different. It is predicted to top its rivals, Hyundai and Ford, and sit slightly below Kia.

Driving The 2024 RAV4 Prime

The Toyota RAV4 Prime has all the traits we already enjoy about the standard RAV4 — easy driving manners, a high seating position that affords good visibility, and impressive steering and brakes. But it’s also fast. As in, the RAV4 Prime is actually one of the fastest vehicles Toyota makes, with a 0-60 mph time in the mid-5-second range. That’s sports car-quick, and it comes courtesy of the RAV4 Prime’s sophisticated gas-electric power that makes a combined 302 horsepower. In our latest testing of the RAV4 Prime, we noted how we accidentally chirped the tires without much effort yet still relished the vehicle’s overall comfort. Standard all-wheel drive (AWD) also inspires confidence, and there’s a Trail Mode for light off-road duty.

Like other hybridized Toyota vehicles, this one uses a continuously variable automatic transmission (CVT) that tends to drone under heavy acceleration, and we also noted some road and wind noise. None of these are deal breakers, and we think the RAV4 Prime’s pros far outweigh these minor nits.

We’ve spent hundreds of hours driving and evaluating this generation of plug-in hybrid SUVs, including the Toyota RAV4 Prime.

Fuel Economy

The Toyota RAV4 Prime can travel up to 42 miles on electric power alone, which is more than the Kia Sportage Plug-in Hybrid (34 miles), Hyundai Tucson Plug-in Hybrid (33), and Ford Escape Plug-in Hybrid (37). As for its overall efficiency in mixed city/highway driving when operating in gas-electric hybrid mode, the RAV4 Prime earns 38 mpg, which is 5 mpg more than the Kia and Hyundai and 2 mpg less than the Ford — but the Ford Escape PHEV only comes in front-wheel drive and not AWD like the others. At up to 600 miles, total driving range of the Toyota RAV4 Prime vastly beats its rivals. More fuel economy information can be found on the EPA’s website.

Simple yet Functional Interior

The RAV4 Prime’s 5-passenger cabin is functional and quite spacious, though it feels a bit dated compared to its rivals. For example, you won’t get the slick dual-screen setup here that you would in the Kia, and other controls look about five years old because they are; this generation of RAV4 debuted in 2019. That said, we like that controls are easy to use and within reach. For instance, a simple turn of a dial changes the temperature and volume. And while the SE’s touchscreen is on the smaller side at 8 inches, the XSE has a more prominent 10.5-inch system. This top model also has a more modern 12.3-inch digital display cluster. The RAV4 is known for its roomy interior and cargo space, and the Prime version doesn’t give up much despite housing a battery in its chassis. It has the same rear legroom — a good 37.8 inches — and cargo capacity of 33.5 cubic feet behind the seats and 69.8 with them folded. That’s the same total cargo space and just about four cubic feet less with the rear seats up.

Familiar Exterior

Not surprisingly, the 2024 RAV4 Prime looks similar to the standard RAV4. Which is to say, an angular, utilitarian profile. The RAV4 Prime hints about its electrified status with blue-tinged Toyota badges and Prime descriptors on the side and back. The RAV4 Prime XSE stands out with a 2-tone treatment in which the roof is black, contrasting well with body colors like red or blue.

Our Favorite Features and Tech

Infotainment system
Upgraded last year with larger touchscreens and over-the-air updates, the infotainment systems in the 2024 RAV4 Prime SUV also come with Amazon Alexa compatibility, Wi-Fi, satellite radio, Bluetooth, voice control, and five USB ports.

Wireless Apple CarPlay/Android Auto
Another standard tech feature, smartphone integration, ditches the cable connection. Phones can stay in pockets or purses.

All-wheel drive
Standard with every 2024 RAV4 Prime PHEV SUV, this is an electric form of AWD with an electric motor driving the rear wheels. It results in the same kind of grip and traction as a conventional AWD system but without the penalty in fuel economy.

42 miles range
According to Department of Transportation stats, the average driver covers 37 miles per day. The RAV4 Prime can travel up to 42 miles per day. For many drivers, daily duties can be done on battery power alone.

12.3-inch digital driver information display
Standard on the XSE model, this customizable instrument cluster can show information like how the hybrid system is functioning, navigation directions, and the usual things like speed, fuel levels, etc.

Safety Sense 2.5
A suite of advanced safety and driver-assist technology, it bundles automatic emergency braking, lane-keeping assist, lane centering, blind-spot monitoring, adaptive cruise control, traffic-sign recognition, and more. It’s standard on both RAV4 PHEV trim levels.

Engine & Transmission

The Toyota RAV4 Prime pairs a 2.5-liter 4-cylinder engine with two electric motors and an 18.1-kilowatt-hour lithium-ion battery pack. The total output is 302 horsepower. All-wheel drive is standard, and power is transmitted via a continuously variable transmission. Charging the battery takes about 2.5 hours on a 240-volt setup and 12 hours on a standard 120-volt outlet. The Toyota RAV4 Prime is rated to tow up to 2,500 pounds.

Warranty

New Toyota vehicles include a basic warranty of three years or 36,000 miles, whichever happens first. The powertrain has a 5-year/60,000-mile warranty. Hybrid components are covered for eight years or 100,000 miles, while the battery has a warranty of 10 years or 150,000 miles. Toyota also includes two years or 25,000 miles of free scheduled maintenance.

Safety

The Toyota RAV4 Prime has attained Top Safety Pick status from the Insurance Institute for Highway Safety (IIHS) in crashworthiness. The Prime version of the RAV4 has not been rated by National Highway Traffic Safety (NHTSA), but the RAV4 Hybrid earns the top 5-Star score.


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2024 Toyota RAV4 Prime
KBB.com Consumer Reviews

3.6
Consumer Rating
Based on 390 Consumer Reviews
Write a Review
60%Recommend this vehicle
Value
3.6
Performance
3.8
Quality
3.7
Comfort
3.9
Reliability
3.9
Styling
4.3

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2024 Toyota RAV4 Prime Styles

Style
Price
Combined Fuel Economy
EV Range
Horsepower
Seating
Cargo Capacity
Engine
Towing Capacity
Curb Weight
SE Sport Utility 4D
$33,800
38 MPG
42 - 42 miles
302 @ 6000 RPM
5
69.8 cu ft
4-Cyl, Hybrid, 2.5 Liter
2500 lbs
4235 lbs
XSE Sport Utility 4D
$39,000
38 MPG
42 - 42 miles
302 @ 6000 RPM
5
69.8 cu ft
4-Cyl, Hybrid, 2.5 Liter
2500 lbs
4300 lbs
See Full Specs for All 2024 Toyota RAV4 Prime Styles
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2024 Toyota RAV4 Prime Depreciation

A 2024 Toyota RAV4 Prime has depreciated $13,385 or 29% in the last 2 years and has a current resale value of $31,700 and trade-in value of $29,800.

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2024 Toyota RAV4 Prime
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2024 Toyota RAV4 Prime Annual Depreciation

Year
Vehicle Depreciation*
Resale Value
Trade-In Value
2024
-
$45,085
$45,085
2025
$5,628
$39,457
$36,725
Now
$7,757
$31,700
$29,800
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2-Year Forecasted Depreciation

*Depreciation for the last 12 months of the private party resale value.

2024 Toyota RAV4 Prime Depreciation

Annual Depreciation is an estimation of what your vehicle's value might be over time based on an average of similar vehicles. Estimations are calculated by comparing Kelley Blue Book Private Party Values of vehicles similar to yours over time, as well as forecasts from Manheim Auction data comparing current and projected auction values against current Kelley Blue Book Private Party and Trade-In Values. This is not a guarantee of actual depreciation. Local weather conditions, market factors and driver performance will also impact your vehicle's actual depreciation.


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Specifications

Dimensions, Weights & Capacities

Curb Weight
4235 lbs.
EPA Passenger
98.9 cu.ft.
EPA Total Interior
136.4 cu.ft.
Fuel Capacity
14.5 gallons
Front Leg Room
41.0 inches
Max Seating Capacity
5
Minimum Ground Clearance
8.0 inches
Overall Length
180.9 inches
Front Shoulder Room
57.8 inches
Towing Capacity, Maximum
2500 lbs.
Trunk or Cargo Capacity
69.8 cu.ft.
Turning Diameter
36.1 feet
Wheel Base
105.9 inches
Gross Vehicle Weight Rating (GVWR)
5530 lbs.
Width with mirrors
73.0 inches

Exterior

Alloy Wheels
Available
Fog Lights
Available
Moon Roof/Sun Roof
Available
Number of Doors
4 doors
Privacy Glass
Available
Roof Rails
Available
LED Headlights
Available
Rear Spoiler
Available

Fuel Economy

Combined
38 mpg

Mechanical

Drivetrain
AWD
Transmission Type
Automatic
Recommended Fuel
Regular
Hill Start Assist
Available

Performance

Horsepower-Combined
302 @ 6000 RPM
Torque
165 @ 3600 rpm
Engine
4-Cyl, Hybrid, 2.5 Liter
Estimated Electric Range
42 miles
Charge Time (240V)
4.5 hours

Warranty

Basic
3 years / 36000 miles
Powertrain
5 years / 60000 miles
Corrosion
5 years / Unlimited miles

Comfort & Convenience

  • Climate Control Air Conditioning
  • Heated Steering Wheel
  • Integrated Garage Door Opener

Entertainment

  • Satellite Radio
  • Bluetooth Streaming Audio

Interior

  • Leather-Wrapped Steering Wheel
  • Power Windows
  • Rear Window Defroster
  • 12V Power Outlet
  • Power Outlet
  • Steering Wheel Controls
  • Tilt Steering Wheel
  • Tilt/Telescoping Steering Wheel

Seating

  • Folding Rear Seat
  • Cloth Seats
  • Heated Seats
  • Heated Rear Seats
  • Power Driver's Seat

Technology

  • Bluetooth Wireless Technology
  • Cruise Control
  • Hands Free Phone
  • Remote Keyless Entry
  • Internet Access
  • Proximity Sensing Keyless Entry
  • Push-Button Engine Start
  • Smartphone Interface
  • Touch Screen Monitor
  • USB Port
  • Voice Recognition System

2024 Toyota RAV4 Prime Safety

Safety Features & Technology

2023 features shown. 2024 may differ.

Toyota Safety Sense 2.5+

This set of driver assistance features comes standard in every new RAV4 Prime, bringing forward collision warning with pedestrian detection and automatic emergency braking, blind-spot monitoring with rear cross-traffic alert, lane-departure warning with steering assist, lane-tracing assistance, automatic high beams, and adaptive cruise control that works at a full range of speeds.

Audible Vehicle Proximity Notification System

When the 2023 RAV4 Prime is in full electric mode, which is far more likely in the city, it’s working silently. Pedestrians and cyclists might then be unaware of the vehicle’s proximity, so this standard sound-emitting system lets them know there’s a prime mover on the street.

Digital rearview camera

Instead of a regular rearview mirror, this one shows the feed from a rear-facing camera. So drivers have a clear view behind, unencumbered by passengers’ heads, cargo, and/or rear pillars. Sadly, this is only optional in the top trim.

Not Available

Crash Test Rating

Provided by the National Highway Traffic Safety Administration
Rollover Rating
4.0

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See Details
Price
$33,800
$41,935
$41,570
$44,590
KBB.com Rating
4.6
4.6
4.4
4.2
Consumer Rating
3.6
3.7
4.1
4.1
Fuel Economy
City 0/Hwy 0/Comb 38 MPG | City 0/Hwy 0/Comb 94 MPGe
N/A
N/A
N/A
Fuel Type
HybridLeafIcon
N/A
N/A
N/A
Seating Capacity5557
Basic Warranty
3 years or 36000 miles
5 years or 60000 miles
5 years or 60000 miles
5 years or 60000 miles
Horsepower
302 @ 6000 RPM
268 @ 5500 RPM
178 @ 5500 RPM
248 @ 5000 RPM
Engine
4-Cyl, Hybrid, 2.5 Liter
4-Cyl, Hybrid, Turbo, 1.6 Liter
4-Cyl, Hybrid, Turbo, GDI, 1.6 Liter
4-Cyl, Hybrid, 2.4 Liter
Drivetrain
AWD
AWD
AWD
AWD

2024 Toyota RAV4 Prime Rankings

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FAQs

Is the 2024 Toyota RAV4 Prime a good vehicle?

Yes, the 2024 Toyota RAV4 Prime is a good car, as reflected by its above-average Kelley Blue Book rating of 4.6 out of 5.

How much should a 2024 Toyota RAV4 Prime cost?

Used 2024 Toyota RAV4 Prime prices currently range from $33,800 for the SE Sport Utility 4D to $39,000 for the XSE Sport Utility 4D when purchasing from a dealership, depending on a range of factors like equipment, mileage, and condition.

What's the cheapest Toyota RAV4 Prime?

The cheapest 2024 Toyota RAV4 Prime is the SE Sport Utility 4D, with a Kelley Blue Book Fair Purchase Price of $33,800.

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