Used 2010 Toyota Prius Hatchback
Toyota Prius Hatchback
2010 Toyota Prius Pricing
Cars For Sale
2010 Toyota Prius KBB Expert Review
The Latin word prius means "to go before." Used as a vehicle name, it certainly fits the world's first mass-produced and best-selling hybrid, with well over a million sold to date. The Toyota Prius, now in its third generation for 2010, has gone from being the quirky vehicle of choice for those wanting to live a greener lifestyle to a mainstream and fuel-thrifty mode of transportation appealing to families and empty-nesters alike. And, along the way, it has inspired other car companies to increase their efforts in the hybrid market. However, when it comes to covering the most ground using the least amount of fuel, the Prius handily takes the cake from its competitors with its EPA-estimated 51/48 city/highway mpg ratings.
You'll Like This Car If...
If getting the most mileage out of each tank of gas is high on your list, the 2010 Prius is a stellar choice. With EPA-estimated city/highway fuel economy ratings of 51/48 mpg, your fill-ups will be few and far between no matter the road you take.
You May Not Like This Car If...
Fully loaded, the Prius may not be what you consider a bargain at $32,500, even with potential future fuel-pump savings in mind. Those who are leaning towards a hybrid but want to save more upfront may be interested in the somewhat similar-looking (but smaller) Honda Insight, which starts in the $20,000-range and maxes out just under $24,000.
What's New for 2010
For 2010, the
Toyota Prius enters its third generation, with a thorough revamping that includes new styling inside and out, a larger, more powerful engine and, as expected, even better fuel economy.
Like all hybrids, driving the 2010 Toyota Prius is a remarkably quiet experience. The transition between gasoline engine and electric motor (most commonly felt while idling at a light), is even smoother in this generation, making it almost imperceptible. The new "EV," "Eco" and "Power" buttons are welcome additions, allowing the driver to exercise a little more control over the vehicle's fuel consumption and throttle response. While pressing "EV" operates the car in ultra-quiet electric-only mode (battery power, speed and distance permitting), choosing "Eco" modifies the throttle response so that no matter how lead-footed or determined a driver may be, the vehicle won't rapidly accelerate. This mode also affects the air conditioning operation and shuts it off when the vehicle is left idling. On the flip side, the "Power" button, when pushed, increases throttle response, allowing for more lively acceleration akin to a regular gas-powered four-cylinder vehicle. We can say that after considerable time driving in all three modes – on a healthy mix of both road and highway – our fuel economy numbers easily trumped those of the EPA without much effort.
Solar Roof Package
Opting for the Solar Roof Package nets you a power moonroof that self-ventilates (thanks to solar cells mounted on top) to help keep the car at a constant temperature. And, just to be sure the interior is at a comfortable temperature upon entering, using the A/C button on the key fob allows managing the interior temperature for up to three minutes from afar, provided the vehicle's battery is well charged.
Although the Prius is a lean, green, gas-saving machine, sometimes a little more power is warranted. For those situations, putting the car into "Power" mode gives you some extra oomph to get where you need to go.
The interior of the Prius has been significantly updated for its third generation, and is best appreciated in the lighter interior color choices, which create more of a two-tone effect. The new contoured dash is the most notable of these changes, imprinted with a "swirl" pattern of sorts and housing a vehicle information cluster that shows a variety of fuel-usage related displays accessible through Touch Tracer Display "wheels" on the steering wheel. These touch-sensitive button wheels control the radio volume, station, information display and air conditioning temperature and, to help drivers keep their eyes on the road by not having to look down when making a selection, the information is repeated in the vehicle information cluster. In a nod to using more ecologically sound materials in the cabin, plant-derived (and recyclable) resin plastics are used in various forms, most notably the driver's-side seat cushion and door scuffs.
The now-familiar aerodynamic profile first introduced on the second-generation Prius returns for 2010, but changes have been made to further enhance its energy-saving design. Visually, these modifications include new energy-efficient LED taillights and sharper, more squared-off edges that improve the vehicle's coefficient of drag. And, in order to allow for more rear headroom, the apex of the roof has been moved back, giving the hybrid a windswept look from the side. As in the previous generation, the base Prius rides on 15-inch wheels, while buyers wanting a sportier-looking hybrid can opt for the Prius V and its 17-inchers.
Notable Standard Equipment
The base 2010 Toyota Prius II comes equipped with a wide variety of standard features, including a tilt/telescopic steering wheel with A/C controls and Touch Tracer Display, height-adjustable driver's seat, auto up/down on all windows, push-button start, two 12-volt power outlets, a tonneau cover and auxiliary input jack. Moving up to the Prius III adds an upgraded JBL AM/FM/CD changer with satellite radio, Bluetooth and eight speakers, while the Prius IV trim is enhanced with a leather interior, heated front seats with driver's lumbar support and an auto-dimming rearview mirror. The top-of-the-line Prius V adds 17-inch alloy wheels and energy-saving LED headlamps and foglamps.
Notable Optional Equipment
Techno-savvy Prius shoppers will likely be interested in the optional power moonroof with solar-powered ventilation and remote A/C operation to help keep the vehicle cool. A number of advanced safety systems are also available for the top-of-the-line Prius V, including Dynamic Radar Cruise Control, the Pre-Collision System, Lane Keep Assist and Intelligent Parking Assist, all offered in the Advanced Technology Package - which includes the Navigation Package.
Under the Hood
The 2010 Toyota Prius is powered by a 1.8-liter four-cylinder Atkinson-cycle gasoline engine matched with an electronically-controlled continuously-variable transmission. It is rated at 98 horsepower, and is a step up from the previous generation's, which was a 1.5-liter powerplant that offered only 76 horsepower. The total hybrid system horsepower (gasoline engine and electric motor combined) for 2009 was only 110, but for 2010 it's up to 134. The 2010 Prius' fuel economy ratings of 51 city/48 highway eclipse those of the previous generation, and individuals wishing to max out their mileage can make use of the vehicle's "Eco" button, which modulates throttle responses and air conditioning operation to improve fuel efficiency. On the other end of the spectrum is the "Power" button, which increases throttle response to allow for faster acceleration, a boon to anyone trying to get up to freeway speed quickly.
1.8-liter in-line 4 with 60-kilowatt Permanent Magnetic Synchronous Electric Motor Atkinson Cycle Hybrid
98 horsepower @ 5200 rpm (gasoline engine); 80 horsepower (electric motor); 134 hp net total hybrid system
105 lb.-ft. of torque @ 4000 rpm (gasoline engine); 153 ft.-lb. of torque (electric motor)
EPA estimated city/highway fuel economy: 51/48
The base 2010 Toyota Prius II has a Manufacturer's Suggested Retail Price (MSRP) of a little under $23,000 – which is in line with the last generation's base-model price in 2009. Each trim adds slightly to that price, with the Prius V ringing in at just over $28,000. Adding the Advanced Technology and Navigation packages will up the total to nearly $32,500. To find out what the Prius is being sold for in your area, be sure to peruse our Fair Purchase Prices to see what others have paid. The compact Honda Insight ranges from $20,500-$24,000, while the midsize Fusion Hybrid goes for nearly $28,000-$32,000 and Toyota's own Camry Hybrid stickers in from $27,000 to $32,500. The Prius has historically retained an above-average resale value regardless of fluctuating gas prices, and we expect this new model year to be no exception.
Toyota Prius Consumer Reviews
November 01, 2018
Perfect Commuter Car
We purchased this car to replace a 13 year old Camry as a commuter vehicle and we got so much more! While this is almost a perfect...
October 24, 2018
Great value Hybrid Vehicle
Third Gen Prius with well developed tech. Not a single problem with anything through the 5 years of ownership. Only negative point was...
October 24, 2018
Great gas mileage, comfortable for long drives
I have owned this car for 4 years. I love that it’s reliable, pretty low maintenance, economical to drive, quiet. It’s plenty roomy,...
October 23, 2018
One of the best.
First off, 7.1 out of 10 from car experts ??? They have to be kidding, right? Had the car since new, 115k miles on it later, zero, I...
September 28, 2018
The Best and the Most Reliable Car Ive Owned.
Love the car! Bought mine used with 165k miles and now it has 250k and counting. Everything is original except for water pump i changed...
July 02, 2018
Best value and performance
Great car 80,000 miles later. Oil changes and good to go. The only problem has been 4 flat tires, 2 needing replaced since putting on...
April 02, 2018
Great car and reliable quality
I think the Prius is the greatest workhorse of a car that there is. I drove it from Texas to Florida and back last year and it was a...
February 05, 2018
Pretty Nice Car. Highly Recommended!
I've owned this car for about 6 months and all I can say is it's amazing. Its never let me down and I've driven it almost everywhere....
June 09, 2017
Blue chip realiability
My Prius V, three is a very reliable car. It has about 42700 miles on it and to date, does not require much maintenance, other than tire...
Mark from Jersey
June 07, 2017
Great car for my particular needs.
I drive about 600 miles a week for my sales job. Living in NJ, they jacked the gas tax 23 cents a gallon, so we no longer have...