What is Kelley Blue Book® Certified Pre-Owned Value and How Do I Use it?
When shopping for a certified used vehicle, our Kelley Blue Book Certified Pre-Owned Value can be a valuable ally in negotiating the final price.
How we determine Kelley Blue Book Certified Pre-Owned Value
In calculating Kelley Blue Book Certified Pre-Owned Value, we take into account the dealers' profit, costs for advertising, sales commissions and other costs of doing business - just as we do for the Kelley Blue Book Suggested Retail Value - while also factoring in any value associated with the certified used program. For most vehicles, Certified Pre-Owned coverage typically increases market value by a few thousand dollars.
How you can use Kelley Blue Book Certified Pre-Owned Value
The Kelley Blue Book Certified Pre-Owned Value is representative of dealers' asking prices for a used car covered by the automaker's CPO program, and the starting point for negotiation between a consumer and a dealer. The final sale price may vary according to the vehicle's actual condition, popularity, type of warranty offered and local market conditions. In other words, it's the price you should expect a dealer to ask - not always the price you should pay.
CPO Program Details
Not all CPO programs are created equal. How does the one you're considering stack up?