Best Brand: GMC
In taking Most Refined honors for a mass-market brand, GMC has recorded its fifth win in this category, having scored four in a row from 2014-2017. While one usually wouldn’t associate trucks with refinement, thanks to its upscale Denali trim level, GMC offers the kind of luxury amenities and crafted interiors you would find in the best luxury cars.
Best Luxury Brand: Tesla
As one of the five categories won by Tesla this year, the EV-maker most likely can attribute its win here to its clean, minimalist approach to interior design. Tesla’s pioneering approach to consolidate virtually all controls and systems into a single, portrait-oriented center display screen. That approach is being copied by mass-market and luxury brands alike.
