Best Brand: Honda
Value has always been part of Honda’s core. That’s why the brand has won this award again for 2021, as it has every year since 2015. While affordability is a big part of the value equation, so are reliability, resale value, and quality. Honda’s reputation is reinforced by its impressive full line of vehicles, including SUVs, cars, a minivan, and a truck. These make Honda the top choice, according to KBB.com shoppers.
- Honda Accord
- Honda Accord Hybrid
- Honda Civic
- Honda Civic Type R
- Honda Clarity Fuel Cell
- Honda Clarity Plug-in Hybrid
- Honda CR-V
- Honda HR-V
- Honda Insight
- Honda Odyssey
- Honda Passport
- Honda Pilot
- Honda Ridgeline
Best Luxury Brand: Tesla
Tesla’s value story is rooted in its ability to deliver high resale across its model lineup. Even though overall electric vehicle residuals perform far below the average for conventional cars, Tesla helps drive up those numbers for the entire category. And Tesla continues to deliver on that value proposition by lowering prices or adding features despite losing the $7,500 federal tax credit.
