Best Brand: GMC
For the second year in a row, GMC has led voting for the Most Refined Brand. This is its sixth win in this category, as it also won four in a row from 2014-2017. While trucks may not come top of mind when you think of refinement, GMC’s upscale Denali trim level offers the advanced features and elegant interiors that rival those of luxury cars.
Best Luxury Brand: Tesla
A clean design that doesn’t change on market trends or whims is a Tesla brand value. That includes its interiors, which are uncluttered and center around its portrait-oriented center touchscreen. This simple approach allows Tesla to focus on refined materials and good fits that contribute to the high-quality look and feel of these electric vehicles.
