How does Audi
do it? Each vehicle looks better than the last, as exemplified by the all-new Q5 crossover
, one of the best-looking vehicles in a segment that is blessed with some attractive designs. Certainly Audi's recent success in the styling arena is no fluke. With its 18-inch wheels, muscular yet sophisticated proportions and almost whimsical attention to detail, the Q5 is another in a series of stunners. So we asked Stefan Sielaff, Audi AG's head of design, to give us a walk-around of his company's latest creation to give us clues on how the brand goes about the business of design.