The Kelley Blue Book Brand Image Awards recognize automakers' outstanding achievements in creating and maintaining brand attributes that capture the attention and enthusiasm of the new-vehicle buying public. Awards are presented to top brands in seven vehicle categories, for Best Overall Interior Design and Best Overall Exterior Design across all categories and the Best Overall Prestige Brand.
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Non-Luxury Sedan/Coupe/Hatchback: Toyota
The prototypical Toyota interior is contemporary but not technical, remains comfortable for hours and features instruments and controls that are easy to decipher and operate. It's a formula that's proven successful for the automaker, as evidenced by the fact that its Camry sedan has been the best-selling car in the country for most of the millennium.
Toyota
Toyota
Lexus
Lexus
Chevrolet
Honda
Mercedes-Benz