New 2026 Chevrolet Equinox RS

Southworth Chevrolet GMC is your premier new and used dealership in Bloomer, Wisconsin. Serving the Chippewa Valley and surrounding areas like Eau Claire, Chippewa Falls, Rice Lake and Menomonie since 1955. For 70 years, a third-generation family owned and run business, we have strived to offer our customers great values with that small town appeal, with a low-pressure atmosphere, friendly service and familiar faces. Not only do we offer all models of new Chevrolets and GMCs, we also have a great variety of used vehicles of all makes and models. Search through all our cars, trucks and SUVs to find the best fit for you. Paired with our dedication and exceptional customer service, we are certain we can help you find a vehicle you will enjoy driving. We are a one stop shop, including in-house financing, DMV licensing and warranty experts. We are here to serve you with our Service and Parts Department to help you with all your vehicle's needs after your purchase.

Prices do not include additional fees and costs of closing, including government fees and taxes, any finance charges, any dealer documentation fees, any emissions testing fees or other fees. Pricing errors and listing errors are considered invalid and may or may not be honored at the sole discretion of Southworth Chevrolet and its participating dealerships. A commercially reasonable effort will be made to keep the inventory database current on a multi-week basis.

Dealer Disclosure: Price does not include tax, title, license,and service fees. Sale prices on new models may include rebates and are subject to qualification and change