- Ford has changed prices for much of its Bronco lineup
- The cheaper base model is back, four trims are gone, and the Raptor is much cheaper
Car prices are typically fixed for a model year. But not always. Ford has made major adjustments to the price structure of its popular Bronco off-road SUV at the midway point of the 2025 model year.
Some trim levels see their prices increase. Others, including the extraordinary Raptor model, get price cuts.
Ford has not explained the decision. It comes just a month after the company raised some prices specifically because of new car tariffs. Ford builds every Bronco in the U.S. but imports many parts, so tariff increases on suppliers may have contributed to the new sticker.
2025 Ford Bronco Pricing:
All prices include a mandatory $1,995 destination charge.
Model | Recent Price | New Price | Price Change | |
Two-door | ||||
Base | $39,990 | $40,990 | + $1,000 | |
Badlands | $52,090 | $52,380 | + $290 | |
Stroppe Edition | $77,630 | $77,630 | $0 | |
Four-door | ||||
Base | $39,990 | $40,990 | + $1,000 | |
Big Bend | $42,365 | $43,215 | + $850 | |
Heritage Edition | $51,470 | $51,470 | $0 | |
Outer Banks | $49,935 | $49,935 | $0 | |
Badlands | $53,380 | $52,380 | – $1,000 | |
Raptor | $92,030 | $81,990 | – $10,040 |