2016 Toyota RAV4 Buyer's Guide

By KBB.com Editors on February 11, 2016 9:45 AM

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Starting Price: $25,250 | Build

Above Average: Interior room, ride comfort, reliability, resale value

Below Average: Handling and performance, few luxury features

Consensus: This best-seller is comfortable and spacious, with excellent resale value and a strong reputation for reliability.

The original remains a top-seller

It was the launch of the Toyota RAV4 20 years ago that first introduced to U.S. audiences the combination of a car-like platform and two-box profile with a semblance of off-road capability. Although larger, more powerful and more refined than the original, the RAV4 continues to offer many of those original attributes, plus refreshed styling and a first-ever hybrid model for 2016. 

Driving It

"Of all the compact SUVs, Toyota's RAV4 crossover SUV for 2016 may just have the best combination of ride comfort, handling and fuel economy. Smooth without being too soft, the RAV4's ride is a pleasant contrast to that of the Mazda CX-5 and Subaru Forester. The RAV4's 2.5-liter 4-cylinder isn't the most powerful in this class, but it delivers acceptable levels of acceleration and fuel economy, able to move the RAV4 to 60 mph in less than 10 seconds." Find out more in our 2016 Toyota RAV4 full review.

Toyota RAV4 Shoppers Also Look At

Build and Price

Ordering a RAV4 remains a straightforward affair. There are four trim levels, two of which are offered with the hybrid powertrain. The entry-level LE begins at around $25,000, and the Limited Hybrid can cost upwards of $36,000. Build and price your own 2016 Toyota RAV4 to unlock this week's Fair Purchase Price, 5-Year Cost to Own and more.

RAV4 Hybrid

The eighth hybrid in the Toyota line, the RAV4 Hybrid uses a 2.5-liter 4-cylinder engine and an electric motor, a combination that gives the AWD Hybrid fuel economy of 34 mpg city/31 mpg on the highway, compared to 23 and 30 with the standard gas 4-cylinder. The powertrain puts out 194 horsepower and gets the RAV4 to 60 mph from a stop in 8.1 seconds, which is a full second quicker than the RAV4 with the gas engine. Read our first review of the RAV Hybrid.


Also new for 2016 is the RAV4 SE, which has a sportier look and feel than the rest of the RAV4 line. It has a sport-tuned suspension, paddle shifters, SE-specific interior features, 18-inch wheels, and unique exterior styling with paint color schemes you can only get with the SE.

Consumer Reviews

Dietcokedad bought a 2016 RAV4 XLE Hybrid, and has some advice for others who are considering buying this Toyota: "In the few short weeks of owning this rig it is everything and more. I am averaging 34.5 MPG's that is a combo of hwy and city. We got it with the convenience and tech package and so glad we did worth the money to add that. It is so quiet both in the hwy and city. It has the 7in display but, a heads up about the display, it will wash out badly when the sun is coming in from the back window." Read more Toyota RAV4 consumer reviews

More Compact SUVs

At one time the compact SUV field was composed of Honda, Toyota and "the rest." No more. The Toyota RAV4 is still a frontrunner, but be sure to visit our Compact SUV Buyer's Guide before coming to any conclusions.

Photo Gallery: 2016 Toyota RAV4 Inside and Out


Video: Toyota RAV4 Review and Road Test


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