2018 Toyota RAV4 Buyer's Guide
Starting Price: $25,370 | Price yours
Above Average: Comfortable seats, practical packaging
Below Average: No Apple CarPlay or Android Auto, expensive
Consensus: Covers all the bases, but feels behind the times
The original remains a top-seller
It was the launch of the Toyota RAV4 over 20 years ago that first introduced to U.S. audiences the combination of a car-like platform and two-box profile with a semblance of off-road capability. Although larger, more powerful and more refined than the original, the RAV4 continues to offer many of those original attributes, plus refreshed styling, an available hybrid powertrain, and standard Toyota Safety Sense P suite of safety features. For 2018, the new Adventure model is geared toward the outdoor enthusiast.
"There’s a roomy interior with plenty of cargo space, plus lots of optional features to fit just about any taste. While the Mazda CX-5 offers better handling and a more modern interior, the RAV4 offers a softer, more comfortable ride and a bit more pep under the hood." Find out more in our 2018 Toyota RAV4 full review.
Compact SUV Comparison
On our most recent compact SUV comparison test, we took the Toyota RAV4, Honda CR-V, Kia Sportage, Chevrolet Equinox, Mazda CX-5 and all-new Jeep Compass on an extended route that stretched over two states. See how the group fared and what we learned along the way.
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Build and Price
Ordering a RAV4 remains a straightforward affair. There are six trim levels, four of which are offered with the hybrid powertrain. The entry-level LE begins at just over $25,000, and the Platinum model can cost nearly $38,000. Build and price your own 2018 Toyota RAV4 to unlock this week's Fair Purchase Price, 5-Year Cost to Own and more.
The eighth hybrid in the Toyota line, the RAV4 Hybrid uses a 2.5-liter 4-cylinder engine and an electric motor, a combination that gives the AWD Hybrid fuel economy of 34 mpg city/30 mpg on the highway, compared to 23 and 30 with the standard gas 4-cylinder. The powertrain puts out 194 horsepower and gets the RAV4 to 60 mph from a stop in 8.1 seconds, which is a full second quicker than the RAV4 with the gas engine. Read our first review of the RAV4 Hybrid.
Rodzzz has this to say about the RAV4 Hybrid: "The rear seat room is very generous and passengers always comment about it. Its a pleasure to drive. The ride is compliant but without major body lean in corners. The navigation system is disappointing and mine has a number of local road errors. Toyota cant compete with Apple Play and need to stop trying to be entertainment/nav software developers. Their app suite is near useless." Read more Toyota RAV4 consumer reviews.
More Compact SUVs
At one time the compact SUV field was composed of Honda, Toyota and "the rest." No more. The Toyota RAV4 is still a frontrunner, but be sure to visit our Compact SUV Buyer's Guide before coming to any conclusions.
Photo Gallery: Exterior, Interior and Details
Video: Toyota RAV4 Review and Road Test
It was the launch of the Toyota RAV4 20 years ago that first introduced to U.S. audiences the combination of a car-like platform and two-box profile with a semblance of off-road capability. Although larger, more powerful and more refined than the original, the RAV4 continues to offer many of those original attributes, plus refreshed styling and a first-ever hybrid model for 2016.
All Your Compact SUV Choices