What’s the price of nostalgia? How much does cool cost? And, in a world with few 3-row electric vehicles (EVs), what would you pay for one with retro-funky flair so unique no other car could match it?
Volkswagen hopes your answer falls somewhere between $61,545 and $71,545. Those are the high and low prices for the 2025 Volkswagen ID. Buzz, with a mandatory $1,550 shipping fee added in.
A Reborn Icon
The 2025 ID. Buzz is the rebirth of one of the most popular vehicles ever built, absent from American sales lots for decades.
Americans called it the VW bus. The microbus. The love bus. Volkswagen called it the Type 2.
There was a factory somewhere on Earth churning out VW buses from 1949 until 2013. An icon of 1960s counterculture and the early surfing scene, it can draw from a deeper well of nostalgia than nearly any other vehicle.
Volkswagen has brought it back as an electric van. It’s been on sale in Europe since 2022 but is just heading to American showrooms late this year.
Three Trims, Three Interior Design Motifs
Volkswagen will offer the ID. Buzz in three trim levels: Pro S, Pro S Plus, and a 1st Edition, available only at launch. Base models will be rear-wheel drive (RWD), and the two higher trims will come in rear-wheel drive or all-wheel drive (AWD). As for range, VW says rear-wheel-drive models are good for 234 miles, while all-wheel-drive versions can go 231 miles on a charge.
Buyers can choose from three interior design motifs – Moonlight, Dune, or Copper – each with signature cabin colors. Exterior colors include several two-tone options, but VW has also partnered with an art wrap developer to let buyers design their own custom vinyl wraps.
Every ID. Buzz gets a 12.9-inch infotainment display, a 5.3-inch driver’s digital instrument cluster, and 30-color ambient lighting. VW’s signature ID. Light – a thin bar of LEDs at the base of the windshield that flashes side-to-side to give turn-by-turn directions and shows the battery’s state of charge – is standard in every trim, too.
Pro S models get dual power-sliding doors, a power tailgate, a 9-speaker sound system, and heated and ventilated front seats. The Pro S comes with a second-row bench seat, giving the van a total seating capacity of seven (the third-row seats only two).
Pro S Plus models add a head-up display, a 14-speaker sound system, and the option of second-row captain’s chairs.
The launch-only 1st Edition adds roof rail cross bars, heritage floor mats, an electro-chromatic panoramic glass roof, and unique launch edition wheels.
2025 Volkswagen ID. Buzz Pricing
We’ve been confident people would like the ID. Buzz since we first started seeing mock-ups several years ago. The throwback styling stands out. A minivan is a natural fit for electric power — EVs have perfectly flat floors, ideal for a vehicle meant to serve a whole family and all their gear.
And it’s playful. The accelerator pedal has a “play” icon on it. The brake pedal has a “pause” icon. The lights flash hello as you walk up to it with the key in your pocket. It’s cute.
But price has been a major question. Would VW overplay its hand and ask more than people want to pay? Or would it keep pricing within reach of other 3-row EVs like the Kia EV9 or Rivian R1S?
We weren’t the only ones worried. Industry publication Automotive News says Volkswagen dealers breathed a sigh of relief when they got the news. Charlie Hall, chairman of the Volkswagen National Dealer Advisory Council, told AN, “A lot of people thought it was going to stretch into the 70s” or more. “But it’s nice to see that the base price, without destination, starts with a five.”
The base price is $59,995, before the $1,150 destination fee. Volkswagen says the ID. Buzz will launch in the U.S. later this year.
Trim Level | MSRP + $1,550 Destination Fee |
Pro S RWD | $61,545 |
Pro S Plus RWD | $65,045 |
Pro S Plus AWD | $69,545 |
1st Edition RWD | $67,045 |
1st Edition AWD | $71,545 |