The 2024 Nissan Armada full size SUV looks much more expensive than the 2023 Nissan Armada. But the price change is mostly illusory.
Nissan has dropped the least expensive trim level from the Armada lineup. That’s a move we’ve seen from many automakers this year as Americans’ tastes continue to move upscale. Luxury cars made up a near-record proportion of new car sales last month and have flirted with that record all year.
So Nissan has dropped the entry-level S trim from the Armada lineup for 2024. With it gone, the least-expensive model is a much-better-equipped SV 4×2 starting at $55,450. That’s $4,750 more than the now-departed S, but only a $150 increase over the equivalent SV model in 2023.
For the added price, you get… well… nothing. The two cars appear identical, with no significant changes for the new year.
Replacement Likely Soon
That’s likely true because the current Armada is near the end of its line. We expect Nissan to introduce a replacement model for 2025. The brand’s Infiniti luxury lineup builds a full-size SUV on the same platform, the QX80. Infiniti is already showing off its replacement.
That means much of the engineering work on a platform for a new Armada is already done. Nissan will likely start showing off an all-new 2025 version soon.
The 2024, however, could still be the right choice for some buyers. The Armada is the reigning champion for our Lowest 5-Year Cost to Own Award in this class, though the higher starting price will force new calculations. Our expert test drivers praise its “powerful V8 engine that is getting rarer in this class” and the high level of luxury in pricier trims.
And it might not remain available only in pricier trims. As the average new car price rose last year, other automakers did what Nissan is doing, trimming bare bones trims from the lineup as new car prices rose.
We’ve seen the move backfire, as Honda brought back its stripped-down LX trims just a few months after canceling them earlier this year. Nissan may do the same once dealers spend a few months advertising a higher price for the same car.
2024 Nissan Armada Pricing
Nissan also charges a mandatory $1,895 destination fee on all Armadas.
| Trim | MSRP |
| Armada SV 4×2 | $55,450 |
| Armada SL 4×2 | $59,270 |
| Armada Platinum 4×2 | $67,520 |
| Armada SV 4×4 | $58,450 |
| Armada SL 4×4 | $62,270 |
| Armada Platinum 4×4 | $70,520 |
