First Look: 2011 Ford DUB Edition Mustang

By Editors on May 4, 2010 10:26 AM

Ford's revamped pony car will add a new custom touch this fall when the 2011 DUB Edition Mustang wheels its way onto the scene matching Roush-rendered bodywork with tasteful 20-inch TIS alloy rims wrapped in Pirelli performance tires. Created in concert with DUB Magazine, this latest take on the Mustang has a similar look to the 5.0-liter V8 GT that DUB had built for Granny Award-winning artist Nelly. However, this production version will only be available with the 3.7-liter/305-horsepower V6 engine. Rounding out the drivetrain is a choice of six-speed manual or automatic transmissions and a 3.31:1 rear-axle ratio.

The 2011 DUB Edition Mustang can be had in coupe, convertible or Glass Roof body configurations, each with a Black, Grabber Blue, Race Red or Ingot Silver exterior palette and boasting a host of understated Roush cosmetics bits, including a bolder front fascia and unique splitter, quarter-window louvers and a windshield banner. On a functional level, a set of Roush lowering springs give these DUB Editions a more menacing stance and help lower the center of gravity. Inside, the DUB Edition Mustang accents its basic black interior with "DUB" logos embroidered into the headrests.

Fritz Wilke, Mustang brand manager, sees this latest team effort as a great way to extend the reach of an already iconic brand. "The Ford Mustang is the most customized vehicle in the world, and this collaboration pushes the boundaries even further. We're proud of our relationship with DUB and Roush and how they worked together to bring a new look to Mustang, helping the 2011 DUB Edition Mustang V-6 appeal to a whole new audience." Production on the 2011 Ford Mustang DUB Edition is set to start in August. No word on pricing as yet, but opting for the DUB stuff will likely bump the bottom line by about $2,000-$3,000.