Expected to bow a redesigned pickup next year, Fiat Chrysler Automobiles NV’s Ram brand first has another special edition up its sleeve: the 2018 Ram 1500 Hydro Blue Sport. This eye-catching truck decked out in hydro blue pearl coat paint debuted at the San Antonio Auto & Truck Show in Texas, tops for pickup truck sales. The special edition goes on sale this month.

The new Ram Sport limited edition--Ram’s third of the year--comes as automakers aim to keep their offerings new and appealing to buyers in a highly loyal yet competitive segment. Ram is expected to show its all-new, full-size pickup in January at the North American International Auto Show in Detroit.

“The custom look and high-impact colors have been well received in the marketplace and this new Ram 1500 Hydro Blue Sport will surely stand out on dealers’ lots and in customers’ driveways,” Mike Manley, head of Jeep & Ram brands for Fiat Chrysler, said in a statement. “Enthusiasts demand that their trucks get noticed and our Ram 1500 Sport lineup delivers a durable, powerful alternative with great visual appeal.”

Also: Get your first look at the new and redesigned cars of 2018

Limited run

Production of the Ram 1500 Hydro Blue Sport will be capped to 2,000 in the United States. The truck’s unique look includes a dual, black-decaled performance hood and body-colored grille integrated with black billet inserts that feature the RAM badge in black letters. The blue theme continues with body-colored front fascia and rear bumper, side mirrors and door handles. The special edition also features black-framed projector headlamps and LED tail lights. Rear-drive models come standard with polished, 22-inch aluminum wheels, while 20-inch polished rims are standard on 4-wheel drive versions.

Hydro blue color accents are also used in the truck’s cabin with matching blue stitching on the instrument panel, heated steering wheel and door trim. Blue Sport embroidery also is featured on the black seats, which also are dressed with a blue Ram head logo in the headrests. More hints of blue are found in the center console trim, door panels and an instrument panel badge.

The Ram Hydro Blue Sport begins at $46,060, plus a $1,395 destination fee. The special edition will be available on Ram 1500 crew cab models with a short-bed and the 5.7-liter HEMI V-8 under the hood.  Leather seats and trim are optional. Other options include 20-inch, gloss black aluminum wheels; 22-inch gloss black aluminum wheels (4x2 trucks only); black side steps; chrome wheel-to-wheel side steps; Active Level air suspension; ParkSense and the RamBox storage system.

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