By KBB.com Editors
KBB Expert Rating: 6.7
With a starting price well below $20,000, the 2014 Subaru Impreza offers the same features and fuel economy as many of its compact competitors, but with the added advantage of standard Symmetrical All-Wheel Drive (AWD). While the bread-and-butter cars make up the majority of Impreza sales, the performance-oriented WRX and WRX STI account for a small but loyal audience who crave speed and agility over fuel economy and a low sticker price. Regardless of which model, the Impreza offers a lot of value for the money. However, if you don't have a need for all-wheel drive, you can find similar front-drive compacts with better fuel economy, such as the Mazda Mazda3, Kia Forte and Chevrolet Cruze diesel.
If you live where snow, rain and ice are commonplace occurrences, the logical choice for compact-car shoppers is the 2014 Subaru Impreza. It offers excellent year-round traction, good fuel economy, and in WRX form, impressive performance for less than $30,000.
Putting its AWD advantage aside, there are better compact sedans than the Impreza. The Mazda3, Ford Focus and Hyundai Elantra all get better fuel economy, are more fun to drive, have more features and have vastly better audio and navigation systems.
Limited trims receive a standard rearview camera, while models equipped with navigation gain Aha infotainment smartphone integration.
Driving Impressions Subaru's whole identity revolves around its patented Symmetrical All-Wheel Drive system, which is standard on every car it makes, save for the BRZ. Unlike most AWD setups, the Impreza's is...... permanently engaged, sending power to whichever wheel or wheels need it most and providing excellent traction on dry and wet pavement. The CVT transmission may not be to everyone's liking, but it does manage to milk the little 2.0-liter engine for maximum power and fuel efficiency. Those who desire more power and less boredom can move to the turbocharged WRX, which still gets fairly good fuel economy but is much more fun to drive. The ultimate WRX is the STI, with more power, a better manual gearbox and additional settings to adjust the center differential for optimum power distribution at the wheels. The STI is not without its detractors: Key complaints are the harsh ride, loud interior and somewhat flat sport seats.
High fuel economy and all-wheel drive rarely go hand in hand, but the 2014 Subaru Impreza offers both. Models with CVT automatic transmissions are rated at up to 36 mpg on the highway.
The high-performance 4-cylinder engines in the Impreza WRX and STI models create much more power than the engine in other Impreza models. The result is blistering acceleration and passing power.
"Simple" and "easy-to-use" would be the best way of describing the Impreza's interior. "Plain" may be another. Everything here is functional, and most operations are easy to accomplish, except for the buttons for heating the front seats on models so equipped – they are awkwardly located below the driver's-side armrest. Impreza models can be made cozier with leather-trimmed upholstery. Passenger room is good for four adults, and cargo space is especially generous in 5-door hatchback models, which can swallow more than 52 cubic feet of stuff with the rear seats folded.Exterior
The Impreza's exterior styling could be called "polite," with not many attributes to ruffle feathers. Among the most prominent features are the "hawk-eye" headlights and prominent wheel arches. The 5-door hatchback versions are graced with a gently sloping roof and available cargo racks. WRX and STI models retain the previous generation's body styles and further stand out with aggressive features, including a hood-mounted air intake, deep side sills, trunk-mounted wings on sedans and four exhaust pipes.
Three major trim levels are available on the 2014 Subaru Impreza: 2.0i, 2.0i Premium and 2.0i Limited. Base models are equipped with a 5-speed manual transmission, air conditioning, power windows and doors, tilt and telescoping steering wheel, keyless entry and 4-speaker AM/FM/CD player with auxiliary and USB inputs and Bluetooth audio streaming. Higher-trim models include the automatic transmission, leather seating, larger wheels, heated front seats, automatic climate control and a 6-speaker audio system with HD Radio. Two wagon-only versions, the 2.0i Sport Premium and Sport Limited, have 17-inch wheels and fog lights. WRX and STI models get stiffer suspensions, and the STI has Brembo brakes.
Options for the Impreza include a CVT automatic transmission on models not already so equipped, power moonroof, voice-activated navigation system with 6.1-inch touch screen, cold-weather package with de-icer and heated seats. Other cold-environment accessories include a battery warmer and engine-block heater. WRX and STI performance models can be upgraded with satellite radio, short-throw shifter and turbo-boost gauge.
All 2014 Subaru Impreza models except the WRX and STI use a 2.0-liter 4-cylinder engine connected to a 5-speed manual or CVT automatic transmission. At 148 horsepower, the engine is adequate to get the car up to speed, but not in a hurry. WRX and STI models use a larger, 2.5-liter 4-cylinder that has been turbocharged to make 265 or 305 horsepower, respectively – these are fast cars. The WRX has a 5-speed manual transmission and the STI a 6-speed manual. The Subaru engines are of a type known as "boxer," in which the cylinders are arranged horizontally and opposed to each other, with the pistons moving somewhat as a boxer punching. These engines' low center of gravity enhances handling, and they're known for ruggedness, durability and performance.
148 horsepower @ 6,200 rpm
145 lb-ft of torque @ 4,200 rpm
EPA city/highway fuel economy: 25/34 mpg (sedan, manual), 25/33 (wagon, manual), 27/36 mpg (automatic)
2.5-liter turbocharged flat-4
265 horsepower @ 6,000 rpm
244 lb-ft of torque @ 4,000 rpm
EPA city/highway fuel economy: 19/25 mpg
2.5-liter turbocharged flat-4
305 horsepower @ 6,000 rpm
290 lb-ft of torque @ 4,000 rpm
EPA city/highway fuel economy: 17/23 mpg
A base 2014 Subaru Impreza sedan has a Manufacturer's Suggested Retail Price (MSRP) just under $19,000 plus an additional $300 fee for Partial Zero Emissions packages on cars sold in California and some other states. Five-door hatchback models are $500 extra. A well-optioned Impreza can reach about $25,000. WRX performance models start just under $27,000, and the fire-breathing WRX STI is around $35,000 and can reach about $40,000 loaded. On the low end, the Impreza's price is in the realm of the Mazda3, Hyundai Elantra, Chevy Cruze and Ford Focus. Prices for WRX and STI models straddle that of the VW Golf R, and the WRX is in line with the Mitsubishi Lancer Evolution. Check KBB.com's Fair Purchase Price to see what others in your area are playing for the Subaru Impreza. In the long term, the Impreza's resale value is predicted to hold up very well, above most competitors.
By Shawn on Sunday, March 01, 2015
I own this car - My approximate mileage is 1,500overall rating 9 of 10rating details
Pros: "Fun to drive when its snowing even heavily"
Cons: "gas mileage can be improved and also interiors"
Likely to recommend this car? (1-10): 10
"I love snow driving (though I hate everyday snow and cold weather in Cleveland, OH) ever since I bought this car after traded in my 2011 mazda 3 that was a FWD. The car is absolutely stable in snow and one can change lanes confidently in snow without fear of spinning with appropriate acceleration."
By Tobes on Tuesday, February 10, 2015
I own this car - My approximate mileage is 2,000overall rating 7 of 10rating details
Pros: "price, fun to drive, better than expected pickup"
Cons: "MPG and Phone technology"
Likely to recommend this car? (1-10): 7
"We have the car a little over 2 months and my wife, who drives it 90% of the time is very happy with it except for 2 things. Most important to her is the Bluetooth technology and in this car its very basic. We also own an Audi where when either of us enter the car separately the car easily switches to the user in the car. Also the Impreza's system cannot load your phones contacts. Most important to me is the lower than expected fuel economy. My wife drives the car to work in an urban setting where there is traffic but nothing terrible and current gas mileage runs 21 - 23 MPG. Spoke to the service manager and they advised to wait to the car breaks in which is 3,000 miles. I'm hoping that the MPG gets better as it cant get worse. Has anyone else experienced this problem?"
19 people out of 41 found this review helpful
By Teddy on Monday, January 26, 2015
I own this car - My approximate mileage is 206,500overall rating 9 of 10rating details
Pros: "FUN, fast, practical all around, and very reliable"
Cons: "somewhat cheap interior, sound system"
Likely to recommend this car? (1-10): 10
"Came out of a 2008 VW Rabbit and couldn't be happier with my WRX. The car is very practical and is great in all weather situations. One of the best AWD systems I've ever driven on and not to mention it handles like a beast! Only reasons I would not rate 10/10 is because number one, the sound system is as average as can be. Number 2, being used to a German car, I expected more of a solid interior. But these two things aren't a big requirement for me, so overall, I love this car!"
24 people out of 41 found this review helpful