2013 Best Resale Value Awards: Best Full-Size Pickup Truck

While it may never win the hearts and minds of diehard domestic truck owners, the Toyota Tundra has the right stuff to compete head-to-head with the traditional Big Three pickups. In fact, Toyota’s emphasis on quality, reliability and safety helped earn the Tundra a 2013 Best Resale Value Award. To top it all off, every Toyota Tundra is built in the good ol’ USofA.

The Tundra offers a choice of three bed lengths, three cab sizes and three potent engines. Safety is also a high priority for the Tundra, and it’s the first full-size pickup to receive a Top Safety Pick Award from the Insurance Institute for Highway Safety (IIHS).

Thanks to an available 381-horsepower V8, supplemental oil coolers and sturdy frame, select 2013 Tundra models can tow up to 10,400 pounds. Even the base V6 produces more than enough power for heavy loads and moderate towing duties. The Tundra’s easy-to-drive character is particularly useful when it comes time to confront the urban jungle, with a light steering effort required for low-speed maneuvers.

Carrying a base sticker price of around $26,000, the 2013 Toyota Tundra starts a bit higher than the majority of its competition. On the residual side of the equation, however, the 2013 Tundra’s class-leading resale value offsets much of its initial price premium.