2015 Best Resale Value Awards: Best Brands

Best Resale Value Awards
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Best Brands

Kelley Blue Book's Best Brand and Best Luxury Brand awards are the pinnacle of what every car company on the planet wants to be recognized as: An undisputed icon of long-term value.

Best Brand: Subaru

If you've ever spent time in the Pacific Northwest or the Colorado Rockies, the superb resale value of Subaru vehicles won't surprise you a bit. No matter what the last six years have been like for you, Subaru has been setting sales and profit records making talented cars and SUVs -- like the all-new Legacy and Outback, the updated Impreza and WRX models, and the high-mpg/rear-drive BRZ sports car -- accessible to a broad swath of buyers. The Subaru appeal -- smart ultra-practicality combined with one of the best low-traction all-wheel-drive systems around -- wins fandom with new-car buyers and when resale time comes.

Crossovers & SUVs Sedans & Coupes Hybrids
Best Luxury Brand: Lexus

Unofficially, Lexus has created a Best Resale Value dynasty. Four straight years as our best Best Luxury Brand when it comes to holding resale value over time is an unprecedented achievement, one that should should inject a full measure of legitimate overconfidence in buyers. Lexus deserves the bragging rights earned by a full line of A-list luxury cars and SUVs, including the ES, GS and LS sedans, the BMW-challenging, all-new RC sports coupe, and a thoroughbred stable of SUVs including the LX, GX, and the company's bestselling masterpiece, the RX. Safety, substance, style and Siri all contribute to the Lexus dynasty.

Crossovers & SUVs Sedans & Coupes Hybrids
See the previous Winners of these Awards: 2014 | 2013 | 2012 | 2011
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