By KBB.com Editors - Updated Date: 11/10/2011
The 2012 Kia Optima sedan proves no matter what your past reputation in the market, if you build a superior product filled with features consumers want and wrap it in skin so sexy it smokes every other family sedan on the market, people will buy your car. Once a hardly noticed 4-door sedan, the 2012 Kia Optima now has customers lining up to get behind the wheel. Beyond its sinister good looks and impressive price point, the 2012 Kia Optima family sedan delivers good figures in the area of resale, fuel economy and safety. Covering all the bases, Kia builds a wide range of Optimas including a base model, a luxury model, a high-performance turbo model and even a hybrid. With the 2012 Kia Optima sedan, Kia has left no stone unturned and no competitor a safe place to hide.
Beyond its stunning good looks, the 2012 Kia Optima sedan offers features and equipment unavailable even on some premium luxury cars, all at a price that undercuts the competition by a wide margin. Backing up the 2012 Kia Optima is a 10-year/100,000-mile powertrain warranty.
Although the 2012 Kia Optima sedan holds better 5-year residual values than any Optima before it, those numbers still are not as strong as the values held by the Honda Accord, Toyota Camry and even the Optima's sister car, the Hyundai Sonata.
The 2012 Kia Optima sedan receives a number of improvements and feature upgrades. Foglights and heated side mirrors are added to the standard-equipment list, while the LX trim receives automatic headlights. The Premium package, available on the EX, EX Turbo and SX, gains an 8-speaker Infinity audio system, Kia's UVO voice-activated infotainment system, and power-folding mirrors. HD Radio and power-folding mirrors are added to the 2012 Kia Optima Hybrid's Premium and Technology package.
After driving the 2012 Kia Optima sedan we came away rather impressed by both the car's driving dynamics and its 2.4-liter 4-cyinder engine. Confident cornering aided by a nicely weighted steering wheel gave us the permission to push the Optima hard, and the electronic traction and stability controls always intervened to save us when we pushed a bit too hard. The naturally aspirated 2.4-liter engine develops an impressive 200 horsepower. This gasoline direct-injection engine is smooth, powerful and able to cruise 35 highway miles on a single gallon of gasoline (24 miles in city driving). Whether it was passing slow-moving traffic or climbing steep grades, the 2012 Kia Optima's 4-cylinder engine never failed to impress us. Of course, there is a turbocharged 2.0-liter engine for those who crave more power. Equally as smooth and quiet as the 2.4-liter engine, the 2.0T pumps out 274 horsepower and is mated to a 6-speed Sportmatic manually shifting automatic transmission. Fuel-economy fans will likely flock to the 2012 Kia Optima Hybrid sedan that earns an estimated 35 mpg city and 40 mpg highway.
The 2012 Kia Optima sedan is one of the sportiest, most stylish midsize sedans out there. We'd even put it up against the styling of some $40,000 European luxury brands.
Turbocharged 2.0-liter engine
Who needs a V6 anyway? This 4-cylinder engine has 274 horsepower and an EPA highway estimate of 34 mpg.
With a clear nod to Saab dash design, the Kia engineers have created an instrument panel that is quite frankly a refreshing change from the ubiquitous hooded gauge cluster and center-stacked audio- and ventilation-control layout. On upper-end EX and SX trims, customers can opt for such extravagant features as a dual-panel moonroof, heated and cooling front seats, heated rear seats and a voice-activated navigation and infotainment system similar to Ford's SYNC. While we love the look of the 2012 Kia Optima sedan's interior, some of the plastic on the dash and steering wheel still lack the quality look and feel found in Honda, Mazda and even some GM and Ford products. The front seats are pretty comfortable for tall folks, but the Optima's sharply raked rear roofline may cause some headroom issues for the rear-seat passengers.
Looking a bit like something from the sci-fi movie Tron, the 2012 Kia Optima is a bold and original piece of work from the ground up. From its cross-hatch front grille and long sweptback headlight housing, to the weather-vane-style wheels on the SX trim, the Optima looks like it's going fast even when it's parked. There is a duality about the 2012 Kia Optima sedan, speaking to both luxury and performance all while masking its true nature to serve duty as a humble family sedan. Even base trims offer such nice features as heated side mirrors, chrome door handle inserts and 16-inch wheels.
Every 2012 Kia Optima sedan offers Bluetooth phone connectivity, iPod/USB audio connectivity, steering wheel-mounted audio controls and a cooling glove box that keeps drinks chilled. As for safety, the 2012 Kia Optima sedan comes with an impressive array of features including six airbags and electronic stability control. Like other base-priced models in its class, the entry-level Optima includes 16-inch steel wheels and a 6-speed manual transmission.
Optional equipment highlights include a panoramic sunroof, heated/cooled front seats, heated rear seats, Infinity sound system, touch-screen navigation system, UVO infotainment voice-active system and rearview camera. In addition to a turbocharged 2.0-liter 4-cylinder engine, the top-of-the-line 2012 Kia Optima SX offers a lightly sport-tuned suspension and more aggressive styling cues. The 2012 Kia Optima Hybrid features lightweight wheels in your choice of standard 16-inch or sporty 17-inch casting, as well as the EcoMinder LCD panel with graphics and lighting that change to show when the car is achieving maximum fuel economy.
The 2012 Kia Optima sedan doesn't offer the option of a V6, and why should it. The standard 2.4-liter 4-cylinder is nearly as powerful as some V6 engines and gets far better fuel economy. The Optima's 2.4-liter engine boasts more power and better fuel economy than other 4-cylinder cars in the category, too. Those wanting more power can opt for a turbocharged 2.0 liter (EX Turbo and SX trims only). Both engines are offered with a 6-speed automatic, while the base trim (LX) offers a 6-speed manual. The Optima Hybrid uses the 2.4-liter engine mated to a 40-horsepower electric motor for a combined output of 206 horsepower.
2.4-liter in-line 4
200 horsepower @ 6,300 rpm
186 lb-ft of torque @ 4,250 rpm
EPA city/highway fuel economy: 24/35
2.0-liter in-line 4 Turbocharged
274 horsepower @ 6,000 rpm
269 lb-ft of torque @ 1,750-4,500 rpm
EPA city/highway fuel economy: 22/34
2.4-liter in-line 4 Hybrid
166 horsepower @ 6,000 rpm
40 horsepower @ 1,400-6,000 rpm (electric motor)
154 lb-ft of torque @ 4,250 rpm
152 lb-ft of torque @ 0-1,400 rpm (electric motor)
EPA city/highway fuel economy: 35/40
The 2012 Kia Optima sedan starts at a Manufacturer's Suggested Retail Price (MSRP) of under $20,500 and stretches past $32,000 when fully loaded. The 2012 Optima Hybrid starts just under $27,500. Feature for feature, the 2012 Kia Optima sedan offers more for the money than competitors like the Honda Accord, Toyota Camry and Ford Fusion. As for resale value, we expect the new redesigned Optima to hold its value better than the Ford Focus, Dodge Avenger and Chevy Malibu, but not on par with segment standouts like Honda Accord and Toyota Camry.