By KBB.com Editors
KBB Expert Rating: 7.1
Completely redesigned last year, the 2013 Ford Focus goes through some trim level simplification on the conventional side of its lineup but carries over the Focus Electric unchanged and adds a new dimension to the family with the high-performance Focus ST version (reviewed separately). A dynamic player in the super-competitive compact segment, the Focus matches its Ford One global design heritage with avant-garde styling and loads of premium touches that progressively build through S, SE and Titanium trim grades. Available as a 4-door sedan or 5-door hatchback, the Focus is a match for any of its key rivals, including the Chevrolet Cruze, Dodge Dart, Honda Civic, Hyundai Elantra, Kia Forte Mazda Mazda3, Nissan Sentra and Toyota Corolla.
Delivering an outstanding mix of style and substance, the 2013 Ford Focus enriches its fundamentally solid and efficient basic package with the availability of class-leading technologies, including MyFord Touch, Active Park Assist and a PowerShift dual-clutch 6-speed automatic transmission – as well as offering a pure electric alternative.
The avant-garde kinetic design cues of the 2013 Focus won't please those with less adventurous tastes in styling, but an equally significant consideration involves its comparative pricing. While the Focus does delivers what it promises, the Chevrolet Cruze, Hyundai Elantra and Kia Forte can make legitimate cases for offering better bottom-line value.
Fully redone for 2012, the Ford Focus is largely unchanged for the 2013 model year except for the availability of a 5-speed manual transmission on the top-line Titanium trim level, the departure of the semi-premium SEL version in favor of a more comprehensively-appointed SE and the arrival of the hot, new Focus ST (reviewed separately).
Driving Impressions The Ford Focus has a robust structural foundation and features European-style suspension tuning that imparts a clear measure of fun to the driving experience. Even the base Focus S feels...comfortable yet confident and responds quickly and predictably to all driver inputs. Although ride compliance suffers a bit as you move up through the model hierarchy – and particularly on Titanium versions fitted with the optional 18-inch wheels and 40-series tires – the Focus still merits above-average handling marks across the board. Its AdvanceTrak stability control is complemented by a torque-vectoring control system that helps the Focus slice through corners with enthusiastic competence, and well-modulated anti-lock brakes (front discs and rear drums on the S, 4-wheel discs with the SE, Titanium and Electric) deliver solid, drama-free stops. While the Focus Electric does trade a measure of dynamic sportiness for its more overtly-efficient character, even this super-green sibling leaves no doubt as to its basic heritage.
Standard on Titanium trim levels, Ford's top-line infotainment and telematics package is based on an even more advanced – and now more user-friendly – application of the automaker's acclaimed SYNC voice-command system and includes a premium 10-speaker Sony sound system, with HD Radio, media hub, in-car Wi-Fi access and more.
SUPER FUEL ECONOMY (SFE) PACKAGE
Available on the auto-shifted SE 4-door sedan, the SFE Package includes auto-articulated, aero-optimizing grille shutters – an unseen mileage-enhancing element also found on most other Focus models fitted with the PowerShift transmission – as well as low rolling-resistance tires, wind-cheating wheel covers and a tasteful rear spoiler that collectively bring the car's EPA highway figure up to 40 mpg.
While not the roomiest in its class, the cabin on the Focus boasts the look and feel of a more expensive car, reinforcing that premium character with loads of soft-touch surfaces and an abundance of sound-attenuation materials. Legible instrumentation and well-positioned controls in all versions are complemented by an 8.0-inch full-color touch-screen that replaces the normal multifunction display on Titanium models with the MyFord Touch infotainment and navigation system. The rear seat is scaled for two mid-sized adults but decently padded for three kids. Folding the 60/40 rear seatbacks to a semi-flat position adds utility to the regular Sedan's 13.2-cubic foot conventional trunk and raises the capacity of the Hatchback's cargo area from 23.8 to 44.8 cubic feet. However, the battery pack puts a big dent in cargo space on the Focus Electric.Exterior
Both the Focus sedan and hatchback embody the latest iteration of Ford's "kinetic design" styling language that gives each one a more aggressive and aerodynamic appearance. The look is effectively reinforced by a lower, sleeker windshield rake and flowing roofline set off by smartly-stylized headlamp and taillamp treatments. A relatively long wheelbase and generous front and rear track dimensions contribute to an even more planted stance. Filling its tastefully-flared fenderwells are wheel and tire packages that range from 195/65 all-season tires on 15-inch steel wheels on the Focus S Sedan to 215/55 tires with 17-inch aluminum rims on Titanium models. The top-line Focus Titanium is also available with an optional 18-inch wheel upgrade that includes 235/40 performance tires as well as a sport-tuned suspension.
Even the base Focus S sedan boasts an impressive complement of power assists, air conditioning, tilt/telescoping steering column, keyless remote entry, AM/FM/CD/MP3 radio, anti-lock disc/drum brakes and front, front-side and side-curtain airbags, while the SE – now infused with many ex-SEL features – adds SYNC with MyFord Driver Connect, cruise control, folding rear seat, 4-wheel discs, programmable MyKey and 16-inch tires on alloy wheels. The Titanium trim level has leather upholstery, dual-zone climate control, push-button starting, SYNC/MyFord Touch, a 10-speaker Sony HD sound system, Sirius Satellite Radio and a 17-inch wheel and tire package. The richly-appointed Focus Electric features unique eco-fabric seat covers and adds voice-activated navigation.
The Focus offers an impressive selection of model-specific upgrades. While the 6-speed dual-clutch auto-shifter and remote starting lead an intentionally modest list on the S four-door, the SE offers a comprehensive Appearance Package (leather, 17-inch alloys, foglamps, satellite radio, rear spoiler and more) and a Style Package (custom-colored leather, power moonroof, navigation, MyFord Driver Connect and Super Fuel Economy, Winter and Handling Packages); all those options are offered on all but the SFE 5-door model. Titanium buyers can choose a 5-speed manual transmission, moonroof, navigation, the Technology Package (Active Park Assist, front and rear sensors, rearview camera), Style Package, Winter Package and a Handling Package with dedicated sport suspension and 18-inch wheels and tires.
All conventional 2013 Focus models are fitted with a naturally-aspirated, direct-injected 2.0-liter 4-cylinder that uses Ford's twin-independent variable camshaft timing (Ti-VCT). This smooth, free-revver makes 160 horsepower and 146 lb-ft of torque and can be paired with a 5-speed manual transmission or a 6-speed dual-clutch automatic. On the SE with Sport Package and Titanium models, the automated-manual transmission adds SelectShift capability via a rocker switch on the shift lever. Auto-shifted SE sedans with the mileage-maxing SFE Package rate a 40-mpg EPA highway rating but the economy star is the Focus Electric. With a 143-horsepower permanent-magnet motor energized by a 23 kWh lithium-ion battery pack, this ultra-clean hatchback returns a remarkable 105 MPGe combined rating from the EPA.
160 horsepower @ 6,500 rpm
146 lb-ft of torque @ 4,450 rpm
EPA City/highway fuel economy: 26/36 mpg (manual), 28/38 mpg (automatic), 27/37 mpg (SelectShift automatic), 28/40 mpg (SFE trim, automatic)
Synchronous electric motor/generator
23kWh liquid-cooled lithium-ion battery pack
184 lb-ft of torque
Projected per-charge range: 76 miles
EPA city/highway fuel economy equivalent: 110/99 MPGe
By alexxjm on Monday, November 24, 2014
I own this car - My approximate mileage is 10,000overall rating 10 of 10rating details
Pros: "Performance/handling, reliability, comfort, size"
Cons: "Mileage could be a bit better"
Likely to recommend this car? (1-10): 10
"For me, it's a perfect car. Just the right size, pretty decent gas mileage, low maintenance, responsive, comfortable, well behaved in city driving, a fire breather on the open road. I get lots of compliments on the Recaro seats, and all the convenience items are well-conceived and functional. I'm 50-plus, so I like that it has a bit of an edge but doesn't make me look like I"m trying to be 25. Well done, Ford@"
By LuvFocus on Monday, November 24, 2014
I own this car - My approximate mileage is 33,345overall rating 10 of 10rating details
Pros: "Super fun to drive and very dependable."
Cons: "Not a lot of interior storage space."
Likely to recommend this car? (1-10): 10
"This is my 3rd Focus. My 2012 is my favorite SO FAR. It is very comfortable to drive, gets decent gas mileage and has nice looking interior/dash. I drive approximately 50 miles round trip weekdays to work and a tank will last me through the week with alittle left over. It is a solid car. I don't hear a lot of road noise when I drive. It has some giddy up too. For a 4 cyl. it can get up and go if needed. I've even churped the tires before. I've had it 2-1/2 years now. There is no sign of rust so far. My only complaint is there isn't a lot of storage space for your "stuff". It has been dealer maintained and other than oil changes and a couple normal wear and tear items it's been trouble free. I would hightly recommend the 2012 Ford Focus to anyone. It's very dependable and fun to drive, plus it's a nice looking car."
By D on Sunday, November 23, 2014
I own this car - My approximate mileage is 25,000overall rating 5 of 10rating details
Pros: "ok with the mpg"
Cons: "read review"
Likely to recommend this car? (1-10): 1
"Would dump this car onto a non friend the back seat is not wide enough to buckle the child up with a car seat without problems ...the car is jerky have the Moon roof and the noise from the interior drowns out the music makes the sane person crazy decent mpg but i am not sure if its the best"
3 people out of 3 found this review helpful
By Britt on Thursday, November 20, 2014
I own this car - My approximate mileage is 12,000overall rating 8 of 10rating details
Pros: "good young adult car but not for a family"
Cons: "drive in rain feels like hydroplaining"
Likely to recommend this car? (1-10): 7
"This car is not built to have anyone over 5'9'' in it, I fit fine and enjoy the car myself but taller people in it are not something I would recommend to someone of that height when we first bought it I did not notice that due to I being the one buying it but going on a trip and someone else driving isn't going to work well if taller. economy wise I like on interstate miles however in town I thought it would be better on mpg but just drive 5 minutes to and from school half on interstate and half in town and I only get average of 18 mpg compared to what they say you get."
2 people out of 2 found this review helpful
By outof on Monday, November 17, 2014
I own this car - My approximate mileage is 2,500overall rating 2 of 10rating details
Pros: "flat dry surface handling"
Cons: "no storage,control & cupholder placement"
Likely to recommend this car? (1-10): 1
"So that I can turn back the clock and not buy this car. Poor placement of controls behind steering wheel so they're not visible without doing contortions requiring taking your eyes off the road. Console designed so that you have to reach over them to use the climate controls, shift, or set the ebrake. No storage, folding the back seats down flat takes 10 minutes. The hard cover for the cargo area is stored in my barn, it just gets in the way, should be a retractable. Traction control causes car to hesitate when accelerating from a stop, feels like it stalls, on the slightest wet road so I have to disable it whenever it rains or snows. Kind of defeats the purpose. On the plus side on flat dry roads the car handles well. Unfortunately this is Oregon, neither of those are in abundance here. I'll trade this as soon as the $6K loss, paid $22k six weeks ago - KBB now $16k, is covered."
7 people out of 10 found this review helpful
By marky mark on Friday, November 14, 2014
I own this car - My approximate mileage is 27,000overall rating 6 of 10rating details
Pros: "stylish fun to drive fuel efficient"
Cons: "transmission awful"
Likely to recommend this car? (1-10): 1
"Fun and stylish car if you can look past transmission. It's horrible to say the least. Feels like car wants to stall when you move from stoplights."
3 people out of 4 found this review helpful