Popular at KBB.com
- Home
- >
- Car Values
- >
- Ford
- >
- Focus
- >
- 2012 Ford Focus
Overview
Get Your Fair Purchase Price
See actual transaction prices, explore total cost to own, projected resale value and more.
See what you should pay
2012 Ford Focus Review
What's New for 2012
Interior
By KBB.com Editors
KBB Expert Rating:
The 2012 Ford Focus gets a clean-sheet recasting that brings a new look, enhanced quality, more features, and upgraded options in a slightly larger but far more dynamic package. Based on Ford's global C-platform, this compact front-driver features an international design pedigree and introduces numerous class-exclusive technologies, including a host of premium-level creature comforts. Available as a 4-door sedan and a new 5-door hatchback, the 2012 Focus is also offered as a pure battery-electric vehicle with a 76-mile range and an impressive 110 miles-per-gallon-equivalent (MPGe) city rating. While the new Chevrolet Cruze and Honda Civic are its key rivals, formidable challenges will also come from the Mazda3, Nissan Sentra and Toyota Corolla as well as newly redesigned and very impressive Hyundai Elantra and its Kia Forte cousin.
You'll Like This Car If...
Buyers seeking a compact vehicle with class-leading character and technology – from MyFord Touch infotainment and Active Park Assist to corner-taming torque-vectoring control and a PowerShift dual-clutch 6-speed automatic transmission – will find plenty to admire in the 2012 Ford Focus line.
You May Not Like This Car If...
Some more conservative buyers may deem its new looks a bit too radical, but the biggest hurdle the 2012 Focus could face is one of cost. Those willing to forgo a few of the latest tech touches for a lower price point are apt to see better perceived value in alternatives like the new Chevy Cruze, Hyundai Elantra and Kia Forte.
What's New for 2012
A comprehensive makeover raises an already popular player in its segment to a position of prominence and possible dominance thanks to the addition of a new hatchback body style, greatly-expanded/upgraded feature set and a range-topping Titanium trim level. And while the 2012 Ford Focus Electric marks the Blue Oval's first crack at a mainstream electric car, they succeeded in producing a relatively affordable gas-free vehicle that drives, feels and looks like a conventional car.
Driving the Focus
Driving Impressions Built around a stiffer, stronger unit body structure underpinned by a comprehensively retuned and Euro-flavored suspension that brings better damping and roll control plus quick, well-weighted electrically assisted power steering...
the 2012 Ford Focus feels comfortable, confident and impressively responsive to driver inputs under virtually all conditions. Although stepping up in trim level and the accompanying wheel/tire enhancements does impact ride compliance – particularly with the 18-inch rims and 40-series tires available on Titanium models – Ford has done an excellent job of bringing out the best in this component set regardless of configuration. When the going gets twisty, the new Focus bolsters its standard AdvanceTrak stability control with a new torque vectoring control system that acts like a limited-slip differential and helps the car accelerate out of corners more adroitly. Despite a soft-ish pedal, the well-modulated anti-lock brakes (disc/drum in S/SE, disc/disc in SLE/Titanium) deliver solid, drama-free stops.
Favorite Features
MYFORD TOUCH
Optional on Focus SEL models and standard on Titanium trim levels, Ford's top-line infotainment/telematics package is based on an even more advanced and expansive application of the automaker's acclaimed SYNC voice-command system and includes a premium 10-speaker Sony sound system, with HD Radio, media hub, in-car Wi-Fi access and more.
SUPER FUEL ECONOMY (SFE) PACKAGE
Available on autoshifted SE models, the SFE Package includes auto-articulated, aero-optimizing grille shutters – an unseen mileage-enhancing element also found on most other Focus models fitted with the PowerShift transmission – as well as low-rolling resistance tires, wind-cheating wheel covers and a tasteful rear spoiler that collectively bring the car's projected EPA highway figure up to 40 mpg.
2012 Ford Focus Details
Interior
Slightly roomier but with a far more upscale look and feel than its predecessor, the 2012 Focus cabin sets off a decidedly premium flavor with loads of soft-touch surfaces and an abundance of effectively integrated sound-attenuation materials. Legible instrumentation and well positioned controls in all versions are complemented by an 8.0-inch full-color touch screen that replaces the normal multifunction display on SEL/Titanium models fitted with the primo MyFord Touch infotainment/navigation system. The rear seat is scaled for 2 mid-sized adults but decently padded for three kids. Folding the standard/optional 60/40 rear seatbacks to a semi-flat position adds utility to the Sedan's 13.2 cubic feet conventional trunk and raises capacity of the Hatchback's rear bay from 23.8 to 44.8 cubic feet.
Exterior
Both the Focus Sedan and Hatchback display the latest evolution of Ford's "kinetic design" language that is both more aggressive and more aerodynamic. While their overall footprints remains similar to the 2011 Sedan, a slightly lower roofline, longer wheelbase and substantially wider front/rear track dimensions give the 2012 Focus lineup a more planted appearance. Effectively accenting the new look are stylized headlight/taillight treatments, with the Focus EV sharing most styling cues with its gasoline-dependent counterpart, apart from the charge port prominently mounted on the driver's side front fender. Wheel selections range from 15-inch steel wheels on the Focus S Sedan to 17-inch aluminum rims on Titanium and Electric variants – and the availability of an 18-inch upgrade that also brings 235/40 performance tires and a sport-tuned suspension.
Notable Equipment
Standard Equipment
Even the base Focus S Sedan gets an impressive complement of power assists, air conditioning, a tilt/telescoping steering column, keyless remote entry, 4-speaker radio, AdvanceTrac stability control, front disc/rear drum brakes and six airbags. Key SE-level gains include power rear windows, a trip computer, programmable MyKey, foglamps and 16-inch wheel/tires while the SEL adds the 6-speed PowerShift automatic transmission, dual-zone climate control, SYNC, upgraded audio, cruise control, LED ambient lighting, 60/40 folding rear seatbacks, 4-wheel disc brakes and 16-inch alloy wheels. The range-topping Titanium also nets push-button starting, MyFord Touch with 10-speaker Sony HD sound system, Sirius Satellite Radio (with six months free), sport seats, sport suspension, 17-inch wheel/tire package and more.
Optional Equipment
The new Focus offers a wide selection of upgrades linked to the model hierarchy. At S level, the 6-speed dual-clutch autoshifter and remote starting dominate an intentionally modest list, but the SE Sedan offers that plus a power moonroof, voice-activated navigation, Super Fuel Economy/Interior/Winter/Sport Packages – all but the SFE also available on SE hatches – a MyFord Driver Connect technology/SYNC Package, leather upholstery and more. Extras for the SEL and Titanium versions include leather as well as voice-activated navigation and the Technology Package (Active Park Assist, front/rear sensors, rearview camera), plus the premium MyFord Touch telematics/infotainment system – a Titanium standard. Going Titanium also permits a dedicated sport suspension with 18-inch wheels with performance tires. To help simplify the ordering process, leather seating is the sole option on the Focus Electric's menu.
Under the Hood
All 2012 Focus models are fitted with a new, naturally aspirated 2.0-liter in-line four that features gasoline direct fuel-injection and Ford's twin-independent variable camshaft timing (Ti-VCT). This smooth free-revver makes 160 horsepower and 146 pound-feet of torque – 20 more horsepower and 10 additional torque than its 2011 predecessor – and can be paired with a 5-speed manual or a new 6-speed dual-clutch automatic. On SE with Sport Package/SEL/Titanium models, the automated-manual cog changer adds SelectShift capability via a rocker switch on the shift lever. Formal EPA figures are pending, but Ford anticipates about 10 percent better overall fuel economy and autoshifted SE Sedans fitted with the mileage-maxing SFE Package are projected to net 40 mpg on the highway. Motivating the Focus Electric is a 143-horsepower permanent magnet motor powered by a 23 kWh lithium-ion battery pack, which returns a remarkable 105 mpg equivalency combined rating from the EPA.
2.0-liter inline-4
160 horsepower @ 6,500 rpm
146 lb-ft of torque @ 4,450 rpm
EPA City/highway fuel economy: 26/36 mpg (manual), 28/38 mpg (automatic), 27/37 mpg (SelectShift automatic), 28/40 (SFE trim, automatic)
Synchronous electric motor/generator
24kWh liquid-cooled lithium-ion battery pack
107kW/143 horsepower
184 lb-ft of torque
Projected per-charge range: 76 miles
EPA city/highway fuel economy equivalent: 110/99 MPGe
Pricing Notes
Even more than it did with the launch of its subcompact Fiesta, Ford intends to aggressively position the 2012 Focus as a premium offering within today's compact ranks based on its impressive roster of advanced design elements and available upgrades. Although the Manufacturer's Suggested Retail Price (MSRP) on the new Focus S and high-volume SE Sedan models remains at virtual 2011 levels – under $17,000 and $18,000 respectively – the SEL Sedan starts near $21,000 while the Titanium 4-door and hatch variants open in a loftier $23,000-$23,500 window and can be optioned to near $27,000 – a figure that will definitely put Ford's pricing/packaging philosophy to the ultimate real-world test. The 2012 Focus Electric carries a rather lofty sticker price of just under $40,000, but qualifies for a federal tax credit of up to $7,500. While kbb.com has yet to rate projected resale percentages on the 2012 Focus, this new and comprehensively improved package is almost certain to close the residual value gap with the Honda Civic and Mazda Mazda3, which currently lead this extremely price-sensitive segment in that critical arena.
To compare current market prices, check out KBB.com's car classifieds to view the new and used Ford Focus vehicles for sale near you.
Get Your Fair Purchase Price
See actual transaction prices, explore total cost to own, projected resale value and more.
2012 Ford Focus Consumer Reviews
Based on 152 Ratings for the 2012 - 2013 models.
Review this car-
ValueQuality
-
ReliabilityPerformance
-
ComfortStyling
Huge mistake! Avoid the Ford Focus Electric car
By WishIBoughtaLeaf (CA) on Friday, May 10, 2013
I own this car - My approximate mileage is 3,200
overall rating 1 of 10rating detailsReviewer Ratings
- Overall Rating
- Value
- Reliability
- Quality
- Performance
- Styling
- Comfort
Cons: "Absolutely unreliable and very poor service"
Likely to recommend this car? (1-10): 1
"This review applies to the Ford Focus Electric car. This is, or was, my commute car. For the first three months, I was very satisfied with it. Then, without warning, the car came to a dead stop in a high traffic area. All of the electrical systems were on. In fact, I could not shut any of them off. The battery was nearly at a full charge. The car simply would not move. We were fortunate to be rescued before someone smashed into the back of us. There were some close calls! The dealership has no idea how to repair my car. I've been told the onboard diagnostics showing 30 different trouble codes. When they check each one individually, no problem is found. However, the car shuts down if they attempt to drive it. The dealership is waiting for Ford to send an engineer because they have no idea what to do. That's encouraging! I don't want this car back. I have 2 years, 9 months left on a 3-year lease but that car is too dangerous to drive again. I know a few Nissan Leaf owners who love their cars, but I picked the Ford. HUGE MISTAKE!!!"
1 person out of 3 found this review helpful
Was this review helpful to you? yes | no | report abuse
Awful in every sense of the word
By Koz (MI) on Thursday, May 09, 2013
I own this car - My approximate mileage is 12,500
overall rating 2 of 10rating detailsReviewer Ratings
- Overall Rating
- Value
- Reliability
- Quality
- Performance
- Styling
- Comfort
Pros: "Looks,"
Cons: "Auto Transmission, SYNC, Fuel Mileage,"
Likely to recommend this car? (1-10): 1
"I have owned this 2013 Ford Focus Titanium for 7 months now and I wish I could go back in time and kick myself not to buy it. It's fully loaded and cost $25500. I know right for a FOCUS!! It is a company car and I bought it for the 39 MPG on Highway. I don't even come close to that. On the highway I can get 33 MPG. No matter what I do it does not get better then that. I have had it looked at and the dealer tells me that is within range for the model. Not what the sticker says... It has had a new radiator at 3000 miles, the door locks do not work all the time because of the Titanium package, you don't need to use the key FOB just touch the door handle and it unlocks or locks. The AC did not work, service had it over a week to find the problem and fix it. SYNC is very touchy and does not like iPhones with more then 100 contact numbers so Ford tells me not to download my phonebook into Sync but that still doesn't help (most be Microsoft). Don't get me started on the JUNK 6 speed transmission!! nothing smooth at all regarding this transmission. it's jerky, shifts awful, drifts back on a hill like a manual would. Great concept of the dual clutch transmission and many cars on the road have it and have no issues. Ford does not have it right and they need to fix it. The dealer agrees that he feels all the things I state but says it is the characteristics of the transmission and that is all normal for a $25500 car. This will be the last Ford I buy, you can get much more car for you dollar at other car companies. STAY AWAY!!"
3 people out of 7 found this review helpful
Was this review helpful to you? yes | no | report abuse
It was great at 1st, but now the new has worn off
By Veronica on Thursday, May 02, 2013
I own this car - My approximate mileage is 26,000
overall rating 6 of 10rating detailsReviewer Ratings
- Overall Rating
- Value
- Reliability
- Quality
- Performance
- Styling
- Comfort
Pros: "great look, great ride"
Cons: "too much maintenance & problems for brand new car"
Likely to recommend this car? (1-10): 1
"I loved this car from the moment I got it, I bought it with the idea that I wouldn't have to worry about maintenance or breaking down on the side of the road since it was a brand new car. Since purchasing it I have had 3 recalls and now my power steering has gone out on it, which left me driving home from work last week struggling just to turn the wheel. I got the extended warranty, even though when I agreed to it I was thinking that if I ever had to use it then I would never buy a Ford again because why should I expect my brand new car to need this, anyways, I'm glad I purchased it now, however due to the continuous maintenance that this car has required I don't think I will purchase another one, I had a Honda for the previous 7 years, never a problem, I think that will be my next purchase, unfortunately. Like I said I really wanted to love this car and I did for the 8 months, now a year and a half later, not so much..."
2 people out of 2 found this review helpful
Was this review helpful to you? yes | no | report abuse
worst car I've ever owned
By joe (SC) on Wednesday, May 01, 2013
I own this car - My approximate mileage is 13,500
overall rating 3 of 10rating detailsReviewer Ratings
- Overall Rating
- Value
- Reliability
- Quality
- Performance
- Styling
- Comfort
Pros: "look of the car"
Cons: "transmission is total junk"
Likely to recommend this car? (1-10): 1
"I have had this car 16 monthes now. As others have said it shifts awful. Rides awful. I decided to try a ford after owning nothing but Toyota's for 20 yrs, and because of the good reviews. Lesson learned."
3 people out of 4 found this review helpful
Was this review helpful to you? yes | no | report abuse
Sleek & zooms, but transmission slips
By LD (OH) on Saturday, April 27, 2013
I own this car - My approximate mileage is 30,000
overall rating 5 of 10rating detailsReviewer Ratings
- Overall Rating
- Value
- Reliability
- Quality
- Performance
- Styling
- Comfort
Pros: "Sleek, compact, zooms"
Cons: "Jerky transmission"
Likely to recommend this car? (1-10): 3
"We really loved our focus initially. Much quicker than our SUV & gas is great. About 8 months after having it we started having problems with transmission slipping. Been to the mechanic twice & looks like we will have to go back again. Want to love the car, but the jerky ride at stop & go makes it hard."
1 person out of 1 found this review helpful
Was this review helpful to you? yes | no | report abuse
Great Value
By Bobby B (NC) on Tuesday, April 23, 2013
I own this car - My approximate mileage is 9,400
overall rating 9 of 10rating detailsReviewer Ratings
- Overall Rating
- Value
- Reliability
- Quality
- Performance
- Styling
- Comfort
Pros: "Luxury options at an economy price"
Cons: "160 HP is a little light for my driving style."
Likely to recommend this car? (1-10): 10
"Fun car to drive, with as advertised fuel mileage and real eye appeal. Car enthusiasts are constantly giving positive, unsolicited comments. The only mods done are cosmetic. A waist line pin stripe and red caliper paint to offset the beautiful black paint job from the factory. The leather seats are comfortable even on an all-day drive. The controls are well placed and the Ford Sync is an interesting toy. The backup camera should always be part of the hatchback package, it works well even in the dark. The extra pass from the wipers when cleaning is genius."
1 person out of 1 found this review helpful
Was this review helpful to you? yes | no | report abuse
advertisement
why ads?
Get Your Fair Purchase Price
See actual transaction prices, explore total cost to own, projected resale value and more.
advertisement
why ads?Free Dealer Price Quote
Get the best price and be more prepared with your free, no-obligation price quote
Available Focus Models
-
Ford Focus Sedan
-
Ford Focus Hatchback
2012 Ford Focus Photos
Know the History.
Get the Used Car Report.
Was the car reported in an accident or damaged in a flood? Search our extensive vehicle database to find out now:
Go
Buyer's Resources
Key Focus Competitors