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2010 Ford Flex

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2010 Ford Flex Review

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The 2010 Flex is Ford's newest and arguably most attractive crossover SUV. Designed to carry seven passengers, yet achieve the same kind of fuel economy as a mid-size sedan, the Flex is part of a growing trend away from V8-powered leviathans and toward more space efficient vehicles, particularly when towing is not a high priority, although the addition of the EcoBoost power option enhances the Flex's towing ability markedly. If all you need is room, a minivan or mid-size SUV could certainly do the trick, but neither have the cutting-edge cool the Flex seems to ooze. With room for lots of their friends, an optional built-in refrigerator and the technology-friendly SYNC audio system, the Flex can easily transform itself from family transport to Friday-night cruiser with just a turn of the ignition.

You'll Like This Car If...

If you've outgrown the need for your minivan, or you're just getting to the point where you think you might need one, the 2010 Ford Flex offers much of the same versatility in a package you'll be proud to show off to friends and co-workers.

You May Not Like This Car If...

If you need a vehicle that can tow more than 4,500 pounds, the Flex takes a back seat to its larger, V8-powered siblings, the Explorer and Expedition. Functionally, the Flex's third-row seat is not as roomy or easy to reach as the Chevrolet Traverse's.

What's New for 2010

The big news for 2010 is the availability of Ford's 355-horsepower twin-turbo 3.5-liter EcoBoost V6 engine. Other items of note include an updated SYNC system with turn-by-turn direction and traffic updates; the MyKey system, which allows the vehicle's owner to set limits on top speed and radio volume and Pull-Drift Compensation, which automatically helps drivers offset pulling or drifting caused by strong crosswinds or uneven pavement.

Driving the Flex
Driving Impressions

The 2010 front-wheel drive Ford Flex SE has a Manufacturer's Suggested Retail Price (MSRP) starting around $29,000, while the SEL starts closer to $32,000 and the all-wheel-drive version is past...

... the $34,000 mark; a fully-loaded Limited with the EcoBoost V6 tops out around $50,000. The Flex's pricing is in line with competitors such as the Chevrolet Traverse and Honda Pilot, but slightly higher than a comparably-equipped Hyundai Veracruz. To make your best deal, be sure to check the Fair Purchase Price, which shows the typical Flex transaction prices being paid in your area. As for resale value, Kelley Blue Book expects the Flex to hold a good portion of its original purchase price, surpassing the Hyundai Veracruz but falling slightly behind the Honda Pilot and Chevrolet Traverse.

Rear-Console Refrigerator
The ideal option for long trips with the kids, the rear-console refrigerator can hold up to seven 12-ounce cans. And, with a low of 23 degrees Fahrenheit, it can double as a mini ice cream cart.

SYNC Communications System
One of the best audio options in the industry, the SYNC communications system features a voice-activated command center that can access music from an attached MP3 player, pick up and place calls from a Bluetooth-enabled cell phone and even speak incoming text messages.

2010 Ford Flex Details
2010 Ford Flex photo Interior

Here is where the 2010 Ford Flex really shines over the competition. From its innovative interior features, including an available center-console refrigerator and massive four-panel Vista skylight, to the high quality look and feel of its interior parts, the Flex excites the senses. Ford's extensive use of interior lighting adds a rich ambience at night and is complemented by such lavish details as the diamond sew pattern on the Limited trim's leather seats. Accommodations for front and second-row passengers are quite generous, but the third-row seat is short on legroom and the second and third-row seatbacks are a bit low, requiring taller passengers to fully extend the head restraints. Available power-adjustable pedals help any size driver feel comfortable behind the wheel. And, when not carrying human cargo, the Flex's front-passenger, second and third-row seats can be folded flat to create a massive level load floor.

Exterior
2010 Ford Flex photo

The Flex's modern exterior strikes a chord with so many people because it seems both familiar and new at the same time. The parallel groves running down its sides are a variation on the old wood-paneled wagons of the 60s and 70s, a design element that works in conjunction with the aluminum-plated rear hatch and optional contrasting roof paint. You can see subtle hints of Scion xB and MINI Cooper in the Flex's reflection, yet its boxy, upright sides and bold front end are pure Ford. The large wheels and low ground clearance may not be well-suited for off-road adventures, but they combine to give the Flex a very agreeable driving experience – and a just plain cool look.

Notable Equipment
Standard Equipment

The 2010 Ford Flex comes in three trim levels: SE, SEL and Limited. Standard equipment includes Ford's keypad keyless entry, a six-way power driver's seat, tilt/telescopic steering wheel (late availability), front and rear air conditioning, an MP3-compatible CD player and a leather-wrapped steering wheel with controls for cruise control and audio. Moving up the top-of-the-line Limited trim brings heated front seats, a 10-way power driver's seat with memory, Sony Premium audio with Ford SYNC communications system, DVD navigation, leather interior, a power rear liftgate, dual-zone automatic climate control and 19-inch polished aluminum wheels. Standard safety equipment on all models includes three-row side-curtain airbags and AdvanceTrac electronic stability and traction control with Roll Stability Control.

Optional Equipment

Options vary by trim and include a 355-horsepower EcoBoost V6 (SEL and Limited), voice-activated navigation system (SEL), rear backup camera, power rear liftgate, heated second-row seats with power Autofold mode, second-row captain's-chair seating with rear-console refrigerator, four-panel Vista roof, all-wheel drive, a contrasting painted top, remote start and a rear-seat DVD entertainment system.

Under the Hood

Ford now offers two powertrain options for the Flex. Optional on SEL and Limited trims is the new EcoBoost V6, which mates the 3.5-liter engine with gasoline direct injection and twin turbochargers to produce an impressive 355 horsepower. Ford claims the EcoBoost engine delivers V8-like performance with V6-like fuel economy, and its 16/22-mpg fuel economy mirrors that of the all-wheel-drive version equipped with the standard V6. Flex's equipped with EcoBoost also feature all-wheel-drive as standard equipment. The standard engine on all trims is a 3.5-liter V6 engine with variable valve timing attached to a six-speed automatic transmission. The smooth and efficient V6 generates a respectable 262 horsepower and 248 pound-feet of torque, not the best in class but certainly far from being tagged as anemic. Fuel economy is near the top of its class, with an estimated 17 miles per gallon city and 24 highway. All-wheel-drive models earn slightly lower estimates.

3.5-liter V6
262 horsepower @ 6250 rpm
248 lb.-ft. of torque @ 4500 rpm
EPA city/highway fuel economy: 17/24 (FWD), 16/22 (AWD)

3.5-liter V6, twin turbocharged
355 horsepower @ 5700 rpm
350 lb.-ft. of torque @ 3500 rpm
EPA city/highway fuel economy: 16/22

Trading in or Selling? Know where you stand with the most up-to-date Kelley Blue Book Value at your fingertips. See your car's value

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2010 Ford Flex Consumer Reviews

Overall Rating
9.2
Out of 10

Based on 234 Ratings for the 2009 - 2016 models.

Review this car
  • Value
    9.1/10
    Quality
    9.2/10
  • Reliability
    9.4/10
    Performance
    9.3/10
  • Comfort
    9.5/10
    Styling
    9.4/10

Best SUV I have ever owned...

By on Sunday, April 17, 2016

I own this car - My approximate mileage is 63,000

10 9.0
overall rating 9 of 10rating details

Reviewer Ratings

Overall Rating
9/10
Value
10/10
Reliability
10/10
Quality
9/10
Performance
9/10
Styling
9/10
Comfort
10/10

Pros: "To me, everything..."

Cons: "None..."

Likely to recommend this car? (1-10): 10

"I don't know why Ford doesn't advertise this vehicle and wants to keep it a secret... I'm 68 and have owned many vehicles, and, this is the best SUV and possibly the best vehicle I've ever owned... Mine is a 2011 SE... For a basic model, with SYNC, it's pretty well equipped... It drives and rides like a dream, and, even with the 262 hp engine in 2011, it has more than enough power for passing on the highway... I drove 220 miles each way between my old home and new home every week for two years until I retired and it never let me down... I'm pretty much a lead foot on the highway and still averaged over 21 mpg... Without being a lead foot, I got a little over 23 mpg... My average mpg now, with a mix of driving, is about 21 mpg, which is quite good considering it's size...You can't believe what you can haul in this thing, it's truly amazing... As for reliability, it's been great... Only one non maintenance issue in 63K miles was a sticky rear brake caliper that made me replace it and the rear discs for $345... Other than that, just normal maintenance, oil changes, I use full synthetic every 10K, transmission fluid and filter change, coolant flush and fill and one set of tires... That's it and it purrs and runs like a new vehicle and not one that has had a hard 5 years and 63K miles put on it... Buy one if you can find one and you will never regret your purchase... I'm going to drive mine until the wheels go square... Still don't know why Ford keeps this great vehicle a secret in the US... I understand they sell like hotcakes in Canada, especially the AWD models..."

2 people out of 2 found this review helpful

I Love My Flex

By on Monday, April 04, 2016

I own this car - My approximate mileage is 22,000

10 10.0
overall rating 10 of 10rating details

Reviewer Ratings

Overall Rating
10/10
Value
8/10
Reliability
10/10
Quality
10/10
Performance
9/10
Styling
10/10
Comfort
10/10

Pros: "Fun to drive, roomy, comfortable, sexy, sporty..."

Cons: "Gas mileage, back moonroofs should be sunroofs"

Likely to recommend this car? (1-10): 8

"I absolutely love my Flex! It is large enough for my family, including our dogs, to travel comfortably. Took it camping last summer with my husband and our dogs and it worked out great for camping too. The only thing I don't like about it is the gas mileage which seems to stay around 16 MPG. But the trade off is worth it. It's comfortable, easy to drive, smooth and sexy."

3 people out of 5 found this review helpful

Have drive this Vehicle Coast to Coast

By on Saturday, February 20, 2016

I owned and sold this car
Reason: Lease

10 9.0
overall rating 9 of 10rating details

Reviewer Ratings

Overall Rating
9/10
Value
10/10
Reliability
10/10
Quality
9/10
Performance
9/10
Styling
10/10
Comfort
9/10

Pros: "Nicely priced especially if you can get a 2015."

Cons: "umm, can be a little heavy on the fuel use."

Likely to recommend this car? (1-10): 10

"The Flex is about the nicest riding vehicle that I have ever owned or for that matter,been in. I have been through Ford Mini vans and got out of them with over 150,000 miles. I was disappointed when I found out that they were discontinued. At first I scratched my head when I saw the Flex. i eventually leased a well loaded SE model in 2011. As a touring musician, I just about lived in this vehicle and literally camped in it. Aside from that, we have a big Golden Retriever, two kids and do a lot of camping, skiing and family getaways. I also drove this car across the country. I got a UHaul trailer hitch, loaded it up, loaded up the Flex and my daughter Dog and I took off leaving the East Coast Thursday afternoon and arrived very early Sunday morning in Sadona AZ. We spent some time there with the dog and then took of for the Pasadena area. The car was like riding on an Amtrak. I expected someone to come through with coffee and a paper. . This is one amazing vehicle. If you set cruise at 60 and just let it do its thing, the fuel economy is actually quite impressive, exceeding the window sticker estimates by a good bit. In the city fuel economy is pretty bad compared to the smaller fuel efficient cars that we also own. The bad news is I got into an expenssive two year lease. Couple that with Insurance and fuel costs at the time just under $5.00 gallon, I could not wait to get out of the car . We did in CA after a few months and got into a 2013 Fusion. Man is that tight for our family and dog. We drove it back east with all of us and luggage. Man..... Whoow! Now that the Lease is up on the Fusion and fuel prices are down, I am about to Lease a 2015 Flex SEL with some additional options like Nav and so forth. We'll drive that car back to CA... Hello Amtrak.. Oh sorry, I mean hello Flex!! It truly is the nicest car that I have ever owned and one of the most comfortable riding cars there is.. Truly. Just great in every respect!"

2 people out of 3 found this review helpful

Great car

By on Friday, January 22, 2016

I own this car - My approximate mileage is 59,000

10 9.0
overall rating 9 of 10rating details

Reviewer Ratings

Overall Rating
9/10
Value
7/10
Reliability
10/10
Quality
10/10
Performance
10/10
Styling
7/10
Comfort
8/10

Pros: "high quality interior,easy to get in and out of"

Cons: "gas mileage,small gas tank"

Likely to recommend this car? (1-10): 10

"Ibought this car it was A lease vehicle.We have had no issues with it.awesome in the winter has been reliable very high quality interior and ext. Gas mileage is not very good needs a bigger gas tank and getting in and out of the 3rd row seats is A challenge but other than that it is an awesome vehicle."

5 people out of 13 found this review helpful

love this vehicle

By on Friday, December 04, 2015

I own this car - My approximate mileage is 90,000

10 9.0
overall rating 9 of 10rating details

Reviewer Ratings

Overall Rating
9/10
Value
10/10
Reliability
9/10
Quality
10/10
Performance
10/10
Styling
9/10
Comfort
9/10

Pros: "once in, everyone loves this vehicle"

Cons: "repairs can be expensive"

Likely to recommend this car? (1-10): 9

"The vehicle came from Tennessee and has only see 1 Michigan winter. The vehicle is the turbo with Eco-boost and is so loaded it even has a second row refrigerator."

20 people out of 35 found this review helpful

Excellent crossover. Only lacks arm rests.

By on Tuesday, December 01, 2015

I own this car - My approximate mileage is 50,000

10 10.0
overall rating 10 of 10rating details

Reviewer Ratings

Overall Rating
10/10
Value
10/10
Reliability
10/10
Quality
9/10
Performance
9/10
Styling
9/10
Comfort
9/10

Pros: "All positive items .fun..efficient...good value"

Cons: "No arm rests ..a bit of sway in rear"

Likely to recommend this car? (1-10): 9

"Great cabin. Second row would be better with arm rests..generous seats allow movement of passenger due to basic size of car . Huge cargo capacity. Excellent fit and finish. As personal matter I would prefer some upgraded sound systems ....like Bose. Got this early in the game and was surprised by the number of strangers who asked "what it was?" And "how do you like it?". Has now caught on in the South East because of quality/price value."

5 people out of 8 found this review helpful

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