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2013 Ford Fiesta

Overview
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2013 Ford Fiesta Review

By

KBB Expert Rating: 7.3

The Ford Fiesta may be the only American sub-compact that can truly stand up to the Honda Fit and Toyota Yaris. Slick Eurostyle looks, impressive 29/39-mpg fuel economy and true fun-to-drive chassis tuning do the trick. But, in addition, the Fiesta loads on features unexpected in this class, including wild interior and exterior colors, a version of Ford's SYNC audio and communications system, electronic stability control, remote engine start and a dual-clutch automatic transmission. For 2013, the Ford Fiesta is available as a 4-door sedan and a 5-door hatchback, in S, SE and Titanium trim packages. Prices range from $13,995 for a base S Sedan to over $23,000 for a loaded Titanium Hatch. It's lots of car for the money.

You'll Like This Car If...

If you're looking for a fuel-efficient small car, but you don't want to sacrifice the interior quality or modern features usually found only on larger, more expensive models, the 2013 Ford Fiesta sub-compact is an easy choice.

You May Not Like This Car If...

If you're all about room and high resale value, the Honda Fit trumps the Fiesta in both categories. And newer models such as the Hyundai Accent and Kia Rio offer many of the same qualities at a lower price.

KBB Expert Ratings

  • 7.3
  • 7.4
  • 6.6
  • 7.6
  • 6.7
  • 7.9
How It Ranks

#1

out of 3

Fuel Economy

#1

out of 3

Horsepower
View all rankings

Consumer Rating

7.8 out of 10
View all
consumer ratings
2013 Ford Fiesta Low/wide front photo What's New for 2013

More than the vehicle itself, the Ford Fiesta's order sheet has been revised for 2013 creating a new, more rational alignment of equipment and feature packages. There are now three distinct trim levels – S, SE and Titanium – each of which is available on both Sedan and Hatch body styles.

Driving the Fiesta
2013 Ford Fiesta Front angle view photo

Driving Impressions When the Fiesta was first introduced to the U.S., we expected Ford to water down the European version's excellent chassis. But, to our delight, the great road manners remained intact....

On the highway, the Fiesta delivers a ride that is both comfortable and controlled. Push the car through a curving on-ramp or twisting back road and you'll enjoy its balance, response and communication. We're not big fans of electric power steering, which generally compromises driving feel, but the Fiesta's system is quite good. On the downside, the Fiesta's 120-hp 4-cylinder engine can feel a little weak. With the 5-speed manual transmission, you can keep the revs up and wring out fair acceleration, but the automatic – though a sophisticated dual-clutch design – lacks a manual-control option so you're at the mercy of the transmission computer for your fun and forward progress.

SYNC
Ford's voice-controlled SYNC infotainment system continues to grow ever more robust and desirable.

INTEGRATED BLIND-SPOT MIRRORS
Standard on the side mirrors of every 2013 Ford Fiesta are small, convex secondary mirrors that find cars hiding in those nebulous areas between peripheral vision and mirror coverage.

2013 Ford Fiesta Details
2013 Ford Fiesta Dashboard, center console, gear shifter view photo Interior

To find a reason to pick the Fiesta over its Asian competitors, look inside. Ford has done a masterful job with the Fiesta's interior styling and execution, offering a number of distinctive interior choices, such as white/black leather seating, contrasting piping and plum leather seating surfaces. Soft-touch materials are where you want them (armrest, console lid, steering wheel) and high-end options include heated front seats, push-button start and multi-color selectable ambient lighting. Navigation is not available, something most of its competitors offer, but between affordable accessory units and smart phones with GPS functions, this omission does not feel serious.

Exterior
2013 Ford Fiesta photo

The 2013 Ford Fiesta subcompact comes in 4-door sedan and 5-door hatchback versions. Both are functional and blessed with strong character lines, befitting the savvy young buyers Ford is after. The Hatch has been equipped and positioned as the primary model, which makes sense in this class. Thankfully, cheap-looking unpainted parts and ugly wheel covers are nowhere in sight; even the least-expensive Fiesta looks upscale. You can add sporty 17-inch aluminum wheels, keyless-entry keypads and a host of bright paint colors.

Notable Equipment
Standard Equipment

A 2013 Ford Fiesta S sedan includes air conditioning, 4-speaker AM/FM sound system with auxiliary audio input jack, tilt/telescope steering wheel, a 5-speed manual transmission and the same fun suspension and powertrain found in every Fiesta. It also gets all the safety goodies, like electronic stability control and seven airbags – including the category's first driver's-side knee airbag. Base-model limitations include 15-inch covered steel wheels, roll-'em-up manual crank windows and not even the option of SYNC or SIRIUS Satellite radio.

Optional Equipment

A fully-loaded 2013 Ford Fiesta Titanium includes a 6-speed automatic transmission, leather seats, moonroof, keyless entry and start, voice-controlled SYNC smart phone integration, steering-wheel-mounted audio and cruise controls, heated seats, satellite radio and a trip computer. Step back five or 10 years, read that list again, and try to imagine the price – and badge – on such a car.

Under the Hood
2013 Ford Fiesta Engine photo

The 2013 Ford Fiesta's 4-cylinder engine is capable enough, but it's more notable for its fuel efficiency than its power. Transmission choices are a 5-speed manual and a 6-speed automatic, Ford's first dual-clutch transmission. Compared to a traditional automatic, the "PowerShift" unit delivers more direct engagement, faster shifts and greater fuel economy. To attain the much-hyped 40-mpg highway fuel-economy rating, you have to order the Super Fuel Economy (SFE) Package, which makes the car a bit more aerodynamic, a tad lighter and slightly less glued to the road thanks to harder mileage-maxing tires.

1.6-liter inline-4
120 horsepower @ 6,350 rpm
112 lb-ft of torque @ 5,000 rpm
EPA city/highway fuel economy: 29/39 mpg, 29/40 mpg (automatic w/SFE package)

The Manufacturer's Suggested Retail Prices (MSRPs) of the 2013 Ford Fiesta lineup have an easy-to-remember progression: Base S Sedan, $13,995; S Hatch, $14,995; SE Sedan, $15,995, SE Hatch, $16,995; Titanium Sedan, $17,995; Titanium Hatch (wait for it!), $18,995. Loading on most every option in the book can have a Titanium Hatch topping $23,000. The 2013 Honda Fit, the Fiesta's most direct competitor, runs $16,000-$20,000, and generally does not include many desirable features available on the Fiesta (other than navigation, which the Fiesta does not offer). We expect kbb.com's Fair Purchase Price to reflect real-world transaction prices right around sticker price while the Fiesta remains a hot kid on the block. As for resale, we expect the Fiesta to maintain reasonable residual values, though not quite as strong as those of the proven Honda Fit.

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2013 Ford Fiesta Consumer Reviews

Overall Rating
7.8
Out of 10

Based on 148 Ratings for the 2011 - 2015 models.

Review this car
  • Value
    8.3/10
    Quality
    7.9/10
  • Reliability
    8.3/10
    Performance
    8.0/10
  • Comfort
    8.0/10
    Styling
    8.4/10

love it first bran new car that ive owned

By on Monday, July 07, 2014

I own this car - My approximate mileage is 3,000

10 10.0
overall rating 10 of 10rating details

Reviewer Ratings

Overall Rating
10/10
Value
9/10
Reliability
10/10
Quality
9/10
Performance
9/10
Styling
10/10
Comfort
10/10

Pros: "fun to drive, love sync"

Likely to recommend this car? (1-10): 9

"first bran new car ive owned but ive had just about everything from a coupe to a f150 this thing handles like a dream great mpg im getting about 30 mix but mostly highway driving"

Awful for daily use

By on Tuesday, June 24, 2014

I own this car - My approximate mileage is 9,500

10 3.0
overall rating 3 of 10rating details

Reviewer Ratings

Overall Rating
3/10
Value
1/10
Reliability
9/10
Quality
4/10
Performance
9/10
Styling
1/10
Comfort
1/10

Pros: "Great track car"

Cons: "Most people don't work at a track"

Likely to recommend this car? (1-10): 1

"Absolute worst purchase decision I've made. The car is a blast to drive. That's it. The fun stops there. There is nothing convenient about this car or the Sync system."

14 people out of 27 found this review helpful

Has major shudder problems

By on Wednesday, June 11, 2014

I own this car - My approximate mileage is 26,000

10 3.0
overall rating 3 of 10rating details

Reviewer Ratings

Overall Rating
3/10
Value
Not Rated
Reliability
2/10
Quality
3/10
Performance
1/10
Styling
7/10
Comfort
6/10

Pros: "Steers well"

Cons: "Shudder problem, hard to navigate dash"

Likely to recommend this car? (1-10): 1

"My Fiesta has 26,000 miles and there was a shudder problem from the get go. When going from stop to start the car shudders like slamming on the ABS brakes. Took in three times and did what Ford corporate told the mechanics to do: recalibrate, then check bolt, then look for grounding problem. Nothing worked. Why? Ford will only reimburse a dealer for clutch/transmission problems if they reach "critical" levels. They refuse to do a recall b/c that would cost them millions. They have customers come in multiple times by extending the drive train to 60,000 miles. That shuts up consumers until they are forced to dump their lemons."

15 people out of 25 found this review helpful

Cute, fast car but expensive repairs

By on Thursday, May 29, 2014

I own this car - My approximate mileage is 60,000

10 3.0
overall rating 3 of 10rating details

Reviewer Ratings

Overall Rating
3/10
Value
3/10
Reliability
2/10
Quality
2/10
Performance
7/10
Styling
10/10
Comfort
5/10

Pros: "eye-catching and pretty, drives nicely."

Cons: "repeated problems with the computer systems"

Likely to recommend this car? (1-10): 1

"Just beyond its regular warranty, this car needed expensive repairs — more than $3,000 worth. It looks good. It is fun to drive. But it has computer problems that make it costly to service and difficult to take in for repairs at the local garage. What you've heard about the Fiesta. It's all hype."

9 people out of 12 found this review helpful

Really a fun car to drive

By on Saturday, May 17, 2014

I own this car - My approximate mileage is 8,000

10 10.0
overall rating 10 of 10rating details

Reviewer Ratings

Overall Rating
10/10
Value
10/10
Reliability
10/10
Quality
10/10
Performance
10/10
Styling
10/10
Comfort
10/10

Pros: "Fun to drive"

Cons: "Driver arm rest small no arm rest for passenger."

Likely to recommend this car? (1-10): 10

"It has power to pass and go up mountain passes quickly with no effort. Love to drive on highway. In town it is great - always can find a spot to park in. It doesn't need a lot of room. It is a really good looking car."

11 people out of 18 found this review helpful

Great car

By on Saturday, May 17, 2014

I own this car - My approximate mileage is 83,000

10 10.0
overall rating 10 of 10rating details

Reviewer Ratings

Overall Rating
10/10
Value
10/10
Reliability
10/10
Quality
10/10
Performance
10/10
Styling
10/10
Comfort
10/10

Pros: "Fun to drive, great mpg, great power"

Cons: "None"

Likely to recommend this car? (1-10): 10

"Got this car on a lease, then bought it. This is the best car I've ever owned, and I'm 66 years young. Consistently gets 40 mpg. I'll drive this until the wheels fall off."

6 people out of 10 found this review helpful

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