If Ford does one thing better than building tough trucks, it's selling them. Rising fuel prices and a move toward smaller vehicles have forced the company to revise its F-150 lineup by offering more features and options with an aggressive new pricing strategy. Determined to keep the F-150 America's best selling pickup, Ford continues to offer a dizzying array of configurations (a total of 60 in all) as well as a new 5.4-liter V8 Flex Fuel engine that can run on E85, a blend of 85-percent ethanol and 15-percent gasoline. Tough competition from Dodge, as well as new lines from GMC and Chevrolet, will keep the fire under the F-150's tires, which could very well translate into some great deals for the savvy consumer.
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