While closely related to the Saturn Outlook, GMC Acadia and Buick Enclave, the Traverse puts Chevrolet's own spin on the popular platform and represents the company's first foray into the full-size crossover segment. GM's most visible brand hopes to draw in loyalists as well as new customers looking for that unique Chevrolet combination of affordability, reliability and sportiness.
Although the once-thriving SUV business is in a sales downturn, GM is keenly aware that many Americans still have a need for seven-passenger transportation. With this in mind, GM has created a new line of crossover SUVs offering maximum interior space, mid-level towing capability and fuel economy numbers that reach into the mid-twenties. The latest iteration of this well-conceived platform is the 2009 Chevrolet Traverse, a vehicle that combines contemporary styling, one of the best accident-avoidance systems in the business and an interior worthy of a high-end luxury car – all at a Chevrolet price.