Car-sharing pioneer Zipcar has selected the all-new 2015 Honda Fit to be part of its new One>Way point-to-point service that will officially be launched later this year in select U.S. markets. Using One>Way, members can reserve and pick up a Honda Fit at a designated Zipcar location and drop it off at another with a guaranteed parking spot.
"Created for urban mobility, the Fit subcompact and Zipcar One>Way service will offer Zipsters the best of sustainable city transportation in a functional, stylish and fuel efficient package," commented Steven Center, vice president of the Environmental Business Development Office at American Honda. "Honda has long been involved in the car sharing industry and we believe that this program will help reduce emissions and city congestion while providing a new level of freedom and convenience to customers."
Zipcar President Kaye Ceille concurrent, noting: "Our One>Way service blends the best of Zipcar - guaranteed parking and advance reservations - with the best of the one-way model - spontaneity and the freedom to leave a car in a different location." With its global fleet of over 10,000 vehicles, Zipcar is currently the world's largest and most flexible mobility provider.
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