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2012 Volkswagen Black Turbo Launch Edition Beetle pre-order begins

By KBB.com Editors on June 13, 2011 5:27 PM


Hoping to jump start the era of its all-new 21st Century Beetle which goes on sale here this fall, Volkswagen has established an early-bird online reservation process for the special 2012 Volkswagen Black Turbo Launch Edition Beetle. This initial offering will be available in a limited run of 600 units and carry a base price of $25,720.

Under terms of VW's streamlined vehicle pre-order program (VPO), prospective buyers can sign up to acquire one of the Launch Editions by logging onto the dedicated www.vw.com/preorder site and providing their ZIP code. From that point, it's a matter of selecting a dealer for delivery, reviewing all pertinent program details, entering and confirming billing information and then posting a $495 fully refundable reservation fee that will be applied to the sticker price when the transaction is completed.

Beyond its Deep Black Pearl exterior, this sportiest member of the Beetle band packs VW's 200-horespower/2.0-liter turbocharged TSI four backed by six-speed DSG dual-clutch automatic transmission. Other items on the 2012 Volkswagen Black Turbo Launch Edition's standards roster include bigger antilock disc brakes with red calipers, 18.0-inch alloy wheels, a rear spoiler, foglights, sport cloth seating, alloy pedals and an eight-speaker RCD 310 sound system as well as Bluetooth/iPod connectiveiy, tri-color ambient lighting and a "kaeferfach," the supplemental second glovebox that's a throwback to a feature found on the original Beetle.