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2009 Brand Image Awards
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The Kelley Blue Book Brand Image Awards recognize automakers' outstanding achievements in creating and maintaining brands that capture the attention and enthusiasm of the new-vehicle buying public. The 2009 Brand Image Awards, presented to the top brands in 10 categories, are based on consumer opinions collected at kbb.com throughout 2008.
The Ford F-150 has been the best-selling vehicle in the country for 27 years in a row. In a vehicle segment where “best” often equates to “toughest,” it would be difficult if not impossible to maintain that kind of track record without building the most rugged truck around.
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All vehicles are listed by their New Car Blue Book value. New Car Blue Book values represent transaction values, or what others are paying for this vehicle, during the week of Thursday, November 19, 2009. New Car Blue Book values are updated weekly on kbb.com. Adding optional equipment at the time of purchase will increase the price of the vehicle.
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