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2010 BMW 3 Series

Overview
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2010 BMW 3 Series Review

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Now in its fifth generation, BMW's 3 Series carries on as one of the world's premier driving machines. Both Sedan and Sports Wagon variants are offered in 328 guise, while a fuel-efficient diesel engine can be had with the 335d. Even the more affordable members of the family – rear-wheel-drive 328i Sedan and Sports Wagon and all-wheel-drive 328xi Sedan and Sports Wagon – offer an impressive roster of comfort and convenience touches in addition to their crisply-tuned suspension packages, standard Dynamic Stability Control (DSC), powerful anti-lock brakes (ABS) and handling characteristics that continue to win rave reviews from driving fans everywhere.

You'll Like This Car If...

If you're a genuine driving enthusiast who still believes that there's just something special about German automotive engineering, virtually any selection from the 328i and 335i menu could be just what you're looking for. Even at its entry level, the 3 Series package provides an engaging mix of character, quality and performance.

You May Not Like This Car If...

If you prefer a suspension tuned more towards ride comfort than control, want a rear seat with lots of legroom or need a spacious trunk, the 3 Series may be less attractive than some of its European or Japanese competitors – although the Sports Wagon does offer impressive cargo room even with the rear seat up.

What's New for 2010

For 2010, the power moonroof is now optional on the 328i Sedan models, while both the 328i and 328ix Drive Sedan and Wagon gain new wheel designs and HD Radio. The newly available Automatic High Beams feature also can be ordered as a stand-alone option.

Driving the 3 Series

Driving Impressions True to tradition, even the entry-level 3 Series offers a full measure of BMW's legendary driving DNA. Fortified with abundant power and torque, both rear-wheel-drive and all-wheel-drive variants, in either...

body style and with either transmission, are plenty fast from zero to 60 mph and easily capable of coping with any kind of traffic situation. There's a precise feel to the steering and the well-sorted suspension provides exceptional confidence through even the most challenging corners. While some may find the ride a tad too taut – particularly when fitted with the optional Sport Package – we think the handling advantages more than offset any minor comfort tradeoff. BMW's excellent xDrive all-wheel-drive system also makes dealing with inclement weather considerably less stressful.

Diesel Engine
Unique to this class, BMW's twin-turbocharged 3.0-liter diesel engine provides the performance of a V8 with the fuel economy of a frugal four.

Optional Active Steering
This high-tech adjunct to the standard power steering varies the effective turning ratio to correspond with vehicle velocity, making it easier to maneuver at low speeds while enhancing stability under freeway cruising conditions.

2010 BMW 3 Series Details
Interior

Although slightly roomier than any of its predecessors, the 2010 BMW 3 Series remains a compact sedan that provides better accommodations in its firm but comfortably supportive front bucket seats than in the rear bench – where six-footers are apt to feel a bit confined. The clean, elegant look is highlighted by standard leatherette upholstery set off by Burl Walnut, Poplar Natural Wood or aluminum trim. Legible white-on-black instruments and a multifunction steering wheel on a tilt and telescoping column reinforce its driver-centric character, while models fitted with the optional navigation package get an alternative "double-wave" dash to accommodate the central video display. The latest iDrive controller features preset keys to call up menus for the navigation, radio, CD and telecommunications.

Exterior

A relatively long wheelbase coupled with short front and rear overhangs, plus a slight wedge shape, gives the compact 3 Series a dynamic flair that reflects common styling cues with the larger 5 Series and 7 Series, elements that are further reinforced by the signature twin-kidney grilles. New headlamp and taillight treatments added last year signal the direction of future BMW sedan styling, adding more curvaceous features and softer lines. The 17- and 18-inch wheels that are part of the optional Sport Package impart an even more aggressive stance than the standard 16-inch alloy rims. All 3 Series models are fitted with extended-mobility run-flat tires, so no spare is included.

Notable Equipment
Standard Equipment

In keeping with its performance heritage, the 2010 BMW 3 Series emphasizes precise handling by augmenting its well-tuned suspension with the comprehensive Dynamic Stability Control (DSC) system. DSC interfaces with the car's powerful anti-lock brakes (ABS) as well as with Dynamic Traction Control (DTC) on rear-wheel-drive models or Hill Descent Control (HDC) on all-wheel-drive vehicles. In addition to the expected power assists, the 3 Series offers numerous comfort and convenience touches, including cruise control, 10-speaker AM/FM/CD/MP3 audio system and a dual (Sports Wagons) power moonroof. All models feature run-flat tires, dual front and front-side airbags plus BMW's front Active head restraints.

Optional Equipment

Key single extras include a six-speed STEPTRONIC automatic transmission, eight-way power front seats with driver memory, power moonroof, corner-following Xenon Adaptive Headlights, Automatic High Beams, Comfort Access keyless entry and start, distance-maintaining Active Cruise Control, Active Power Steering that varies effort and ratio with vehicle speed, a navigation system with real-time traffic information and iDrive integrated multifunction controller, Dakota Leather upholstery, Logic7 Sound System, and SIRIUS Satellite Radio. The Cold Weather Package includes headlamp washers and heated front seats, while a Premium Package brings leather plus a subscription to BMW Assist that includes real-time help and concierge service at the push of a button. The Sport Package nets tauter suspension, sport seats and 17-inch wheels and tires.

Under the Hood


{Although the 328i and 335i share the same 3.0-liter engine displacement, how BMW tweaks each engine makes all the difference in the world. In the 328 models, an ultra-smooth 3.0-liter in-line six-cylinder engine makes a respectable 230 horsepower and 200 pound-feet of torque. In the 335, twin turbochargers up the output to 300 horsepower and 300 pound-feet of torque. Another welcome touch is BMW's sophisticated Double VANOS variable valve-timing system that bolsters low- and mid-range responsiveness while helping make the engine even more efficient. The turbocharged 3.0-liter diesel features BMW AdBlue urea injection, which allows it to remain emission compliant in all 50 states. Generating a massive 425 pound-feet of torque, the 335d can sprint to 60 miles per hour in six seconds and is reported to achieve around 36 miles per gallon during highway driving.

3.0-liter in-line 6
230 horsepower @ 6500 rpm
200 lb.-ft. of torque @ 2750 rpm
EPA city/highway fuel economy: 18/28 (Sedan), 18/27 (Sports Wagon, automatic), 17/26 (Sports Wagon, manual), 17/25 (AWD)

3.0-liter in-line 6 Twin-turbocharged
300 horsepower @ 5800 rpm
300 lb.-ft. of torque @ 1400-5000 rpm
EPA city/highway fuel economy: 17/26, 16/25 (manual, 4WD), 17/25 (automatic, 4WD)}

3.0-liter in-line 6 Twin-turbocharged Diesel
265 horsepower @ 4200 rpm
425 lb.-ft. of torque @ 1750 rpm
EPA city/highway fuel economy: 23/36

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2010 BMW 3 Series Consumer Reviews

Overall Rating
8.8
Out of 10

Based on 1045 Ratings for the 2006 - 2011 models.

Review this car
  • Value
    8.7/10
    Quality
    9.1/10
  • Reliability
    8.9/10
    Performance
    9.4/10
  • Comfort
    8.9/10
    Styling
    9.2/10

Overall, Awesome Car

By on Thursday, May 14, 2015

I own this car - My approximate mileage is 154,000

10 9.0
overall rating 9 of 10rating details

Reviewer Ratings

Overall Rating
9/10
Value
8/10
Reliability
8/10
Quality
7/10
Performance
9/10
Styling
9/10
Comfort
9/10

Pros: "Perfect blend of refined and sporty driving in one"

Cons: "When things go wrong, its more expensive"

Likely to recommend this car? (1-10): 9

"This was my first BMW and I love it. Sport package is a must. Makes the drive exquisite when driving aggressively and still comfortable during city or rough road driving. Sport seats and wheel are awesome. Paired with a 6 speed manual and its awesome. For the cost, you will hands down not get a better performing or looking car for this price that holds its value and runs forever. Have never had a break down with the car. Aside from regular maintenance, driven it cross country three times and never had any problems. However, when things do go wrong or maintenance is required, it is more expensive than other brands, because it is a BMW. Budget for it and you'll be good to go."

An absolute pleasure

By on Thursday, May 07, 2015

I own this car - My approximate mileage is 32,000

10 10.0
overall rating 10 of 10rating details

Reviewer Ratings

Overall Rating
10/10
Value
10/10
Reliability
10/10
Quality
10/10
Performance
10/10
Styling
10/10
Comfort
10/10

Pros: "Technology, ultimate driving machine, fun!"

Cons: "Technology integration can require updates/work"

Likely to recommend this car? (1-10): 9

"I very much enjoy the vehicle. I traded in from a 2008 of the same car because I liked it so much. The technology advancements were significant on the 2012 model, it's very cool how it displays the album art and caller photos from my iphone as well as reads me my emails and text messages."

2 people out of 3 found this review helpful

This is my third BMW. I just love the handling.

By on Tuesday, May 05, 2015

I own this car - My approximate mileage is 71,245

10 9.0
overall rating 9 of 10rating details

Reviewer Ratings

Overall Rating
9/10
Value
9/10
Reliability
9/10
Quality
9/10
Performance
10/10
Styling
10/10
Comfort
10/10

Likely to recommend this car? (1-10): 10

"I am very happy with my 335 d. It drives so well and it feels safe and secure. The only drawback with a diesel car: on a trip, one has to plan in advance where to refuel to avoid surprises. Not all gas stations advertising diesel have diesel for cars !"

1 person out of 1 found this review helpful

Perfect sports coupe

By on Sunday, May 03, 2015

I own this car - My approximate mileage is 32,700

10 9.0
overall rating 9 of 10rating details

Reviewer Ratings

Overall Rating
9/10
Value
9/10
Reliability
8/10
Quality
8/10
Performance
10/10
Styling
9/10
Comfort
8/10

Pros: "Handling, steering, acceleration, transmission"

Cons: "Interior quality could be a little better"

Likely to recommend this car? (1-10): 10

"Beautiful handling - feels just right. Very planted and confidence inspiring. Confidence inspiring brakes. Good steering feel. Great exhaust note."

1 person out of 1 found this review helpful

I've enjoyed it, my favorite BMW to date

By on Saturday, April 25, 2015

I own this car - My approximate mileage is 70,000

10 10.0
overall rating 10 of 10rating details

Reviewer Ratings

Overall Rating
10/10
Value
9/10
Reliability
10/10
Quality
10/10
Performance
10/10
Styling
10/10
Comfort
9/10

Pros: "Fun Reliable Convenient"

Cons: "cup holders are shallow"

Likely to recommend this car? (1-10): 9

"I bought the car new, it's a 2008, and it was perfect for me. I love to drive, and thoroughtly enjoyed the handling of this car. I just couldn't live without the carrying capacity and convenience of a wagon, and love the sporty look along with the zippy drive. Back home, the road are windy and hilly, and this car loved the terrain. I particularly liked the panoramic roof, it opened wide enough that I didn't miss the convertible I used to have! Have I mentioned how great the wagon is? I transported a full kitchen of ready to assemble cabinets from an Ikea back home to my place on the the Gulf Coast of Florida. Another time, I drove straight through 1100 miles, to make a deadline and definitely wished the seat was more plush, but that might have been the case with any car. I've had several BMW's through the last 25 years, and this is the smallest one yet, and it's been a gem, reliable, convenient and very fun to drive. I'm replacing it, because my husband has a long upper body, and at 6'3" and 245# finds the headroom a bit cramped for his height, but his head nearly touches the roof of his car, so he often offers to drive, even though I prefer to drive, hence the reason why my mileage is so low. (I secretly think he's jealous how much I love my car, and that the local fireman during the boot collection remarked that he didn't realize BMW made wagons, and that it looked sexy!) I wish BMW made this body style still, I'm not as fond of the "chunky" looking X1, so, not sure what else I'll buy. Maintainance was always done at the dealership, and since I never had anything beyond oil changes, tires and brakes, I can't complain about maintenance cost, but I also spent $4000 for the platinum extended warranty since I often travel long distance alone. Not that I expected to use it, but that I haven't needed it. As insurance, BMW warranties are expensive, but if I had needed it, I wouldn't have complained about the price! If I had any complaint, the cup holders were adequate and held my large Iced Tea securely. However, none of my BMW's had cup holders to get excited about, but I knew this going in. This car is for driving, so pay attention and leave the snacks behind!"

2 people out of 3 found this review helpful

Good 2nd car for single person

By on Monday, April 20, 2015

I own this car - My approximate mileage is 45,000

10 7.0
overall rating 7 of 10rating details

Reviewer Ratings

Overall Rating
7/10
Value
9/10
Reliability
7/10
Quality
7/10
Performance
9/10
Styling
7/10
Comfort
7/10

Pros: "fun to drive"

Cons: "Extremely high cost of ownership"

Likely to recommend this car? (1-10): 4

"An auto mechanics dream. AC repair, brake sensors, brake pads, and other less costly repairs plus high cost routine maintenance and I have spent almost $5000 in the past 5000 miles. No wonder the warranty ends at 40,000 miles."

5 people out of 5 found this review helpful

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Trading in or Selling? Know where you stand with the most up-to-date Kelley Blue Book Value at your fingertips. See your car's value

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