As the #1 automotive information site on the web, kbb.com attracts 30% of all U.S. new vehicle buyers. On average, ten million unique visitors generate more than 30 million pricing reports every month. 85% of these visitors are planning to purchase in the next six months and 78% are still undecided on which vehicle to purchase. These well-educated, high income-earning automotive Internet users depend on Kelley Blue Book as their trusted resource for automotive pricing, reviews, ratings, advice and finance information. The powerful connection between automotive shoppers and the Kelley Blue Book brand offers an unparalleled level of value to advertisers.

With both OEM and Dealer advertising opportunities, kbb.com offers a variety of ad models with in-depth targeting including premium sponsorships and rich media.